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Paid Media Specialist

1 month ago


Mumbai, India Logicserve Digital Full time
About the Company Experience : 1.5-5 yrs

Location : Navi Mumbai

Responsibilities Manage, review, and perform daily account responsibilities associated with Google Ads, Bing and other search platforms for a variety of clientsMaintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiativesProvide oversight, manage, and can generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.Communication to team and management on project development, timelines, and results.Provide oversight and work closely with the other team members to meet client goals.

Required Skills Strong analytical and reporting skillsExperience of managing multiple PPC campaigns simultaneouslyGood working knowledge of MS-Office, particularly Excel and PowerPointGoogle AdWords CertificationTeam Management Skills