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Assistant Media Buyer
2 months ago
Key Responsibilities:
Develop, manage, and optimize digital media buying campaigns across platforms (Google, Facebook, etc.)
Analyze data and performance metrics to ensure successful delivery and achievement of KPIs
Collaborate with creative and analytics teams to develop effective ad strategies
Conduct market research and competitive analysis to identify trends and opportunities
Work closely with media partners to negotiate ad placements and prices
Manage campaign budgets and track performance in real-time
Prepare regular reports and insights for management, providing actionable recommendations
Requirements:
MBA in Marketing, Business, or a related field
Strong analytical and problem-solving skills
Proficiency in data analysis and the use of marketing software/tools
Excellent communication and negotiation skills
Passionate about digital marketing and media buying
Ability to manage multiple projects and meet deadlines in a fast-paced environment
Willingness to learn and adapt to new trends and platforms
Bonus Points:
Internships or experience in digital marketing or media buying is a plus
Familiarity with Google Ads, Facebook Ads, and programmatic advertising platforms