Head of Marketing

3 days ago

New Delhi, India Real estate client Full time

Role OverviewLead the end-to-end marketing function to strengthen the brand’s luxury positioning, drive qualified customer acquisition, and deliver high-impact launch and brand campaigns. Key ResponsibilitiesShape and execute the overall marketing strategy for the luxury portfolio. Drive integrated brand, digital, PR, events, and experiential marketing initiatives. Lead digital performance marketing to generate high-intent leads and maximize ROI. Build strong customer journeys and premium brand experiences across touchpoints. Partner with Sales and Leadership teams on project launches, GTM plans, and revenue enablement. Oversee market insights, competition tracking, and product positioning. Manage agencies and lead a high-performing internal marketing team. Candidate Profile18-20 years of experience in marketing, preferably in luxury real estate. Deep understanding of HNI/NRI audience behaviour and premium customer acquisition. Strong expertise in integrated marketing, digital campaigns, and brand building. Excellent communication, creativity, analytical skills, and stakeholder management. Proven leadership experience with ability to drive innovation and execution excellence.

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