SEO & Content Marketing Specialist

8 hours ago


Sahibzada Ajit Singh Nagar, India ZOUMA CONSULTING SERVICES Full time

Job Description SEO & Content Marketing Specialist Location:  Mohali. Employment Type: Full-time About Us: We are a patient-centric healthcare institution committed to excellence in clinical care and digital presence. We’re seeking an SEO & Content Marketing Specialist to boost our organic visibility and growth. Key Responsibilities: Develop and implement SEO strategies aimed at increasing organic traffic and visibility (website, treatment pages, blogs). Create SEO-optimised website copy, blog posts and treatment-specific pages that speak to patients in a clear, approachable tone. Conduct keyword research, on-page optimisation (meta tags, headings, content structure) and link-building efforts. Manage local SEO platforms (Google Business Profile, Doctify, etc.) and ensure consistency of brand voice. Collaborate with design and creative teams to ensure content aligns with brand guidelines. Use tools like SEMrush, Ahrefs, WordPress, SurferSEO, Google Search Console for analysis, tracking and reporting. Monitor SEO performance, analyse traffic data and adjust strategies for continuous improvement. Requirements 3+ years of experience as a designer/video producer, preferably in a healthcare or premium brand scenario. Strong portfolio showing both static design and video content. Comfortable working end-to-end: concept, production, editing, delivery. Proficiency with Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) plus CapCut, Figma or similar tools. Excellent visual storytelling skills, and ability to work with tight deadlines and changing briefs. Bachelor’s degree in Design, Multimedia, Film or similar field. Benefits Competitive salary + creative autonomy. Join a brand focused on patient experience and premium visuals. Opportunity to build video content with real impact in healthcare. Support for continuous creative learning and growth. Requirements Proven experience in handling end-to-end Power BI projects. Strong experience in requirement gathering, documentation (BRDs), and wireframing. Hands-on expertise in data mining and representation through Power BI. Ability to communicate with potential stakeholders and explain insights effectively. Familiarity with position mapping and its business implications. Strong analytical and problem-solving skills



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