Marketing Manager

2 hours ago


india Karma Primary Healthcare Full time

Experience: 5-8 years

Education: MBA in Marketing or relevant marketing course

Key Responsibilities:

  • Implement Marketing Plans: Design and execute tailored marketing strategies aimed at increasing awareness of telemedicine services within rural communities, focusing on building trust.
  • Diverse Marketing Techniques: Utilize both digital and traditional marketing methods suitable for rural settings, including local radio, community events, posters, and WhatsApp campaigns.
  • Organize Health Camps: Plan and conduct local health camps or informational sessions to educate the community about the benefits of telemedicine.
  • Collaboration: Coordinate with graphic designers to create effective marketing collateral and work closely with branding executives to ensure proper execution of all marketing initiatives.
  • Telecalling Implementation: Oversee the execution of telecalling and other ongoing marketing activities.
  • Feedback Analysis: Analyze patient feedback to adapt marketing strategies based on community trends and needs.
  • Market Research: Conduct research on rural healthcare needs, customer preferences, and competitor offerings to inform marketing strategies.
  • Innovative Outreach: Develop innovative outreach methods that are accessible and effective for rural populations.
  • Campaign Tracking: Track and report the success of marketing campaigns, making adjustments to strategies as necessary to improve results.



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