Market Research, Product Development

4 weeks ago


Delhi, India House of Hiranandani Full time

Designation : Assistant Manager/Manager – Market Research, Product Development & Sales Strategy Job Location : Powai, Mumbai Essential Functions & Key responsibilities: Market Research & Competition Mapping – Drive Market Research and competition benchmarking & Consumer Research studies for upcoming project launches. Conduct detailed survey of nearby projects for understanding the prevailing rates Product Development : Research and analyze various aspects of real estate business to arrive at right product mix, price and defining the USP of project by providing key inputs for upcoming projects Research on the preference of Amenities and Specifications for the new product which is under development stage Research, Analyze, study and recommend innovative features basis customer pain-points and aspirations Product testing with various stakeholders like channel partners & consumers Land Acquisition : Support and work along with the Business Development team to evaluate land proposal from sales and marketing perspective. Provide critical inputs for Land acquisition w.R.T likability of location, sales velocities & pricing etc. Set and Abilities good with Power point presentations and excels communication and presentation skills appetite for learning, open mind for innovation written and spoken English skills Qualification & Experience MBA with about 4-6 years experience in Market Research & Product Development



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