Marketing Solutions Specialist

3 weeks ago

delhi, India The Health Sciences Academy Full time
Marketing Solutions Specialist
Location: Remote
Job Status: Full-time
Start Date: Immediately
Remuneration: $700-$1000 per month (experience dependent)
Your Opportunity
We’re seeking a creative, talented, and driven individual to craft persuasive copy/content to attract new learners, engage existing students, and encourage continuing professional education in health and nutrition sciences. You will also actively contribute to the implementation and promotion of our campaigns across diverse platforms using different tools and strategies.
This is an opportunity to make a significant impact by combining your writing skills with hands-on execution.
Ideal Candidate Profile
You’re a great fit for this role if:
You are a creative wordsmith who specialises in both short and long-form marketing communication
You have a passion for writing (both short and long forms), designing, marketing, and digital communications
You thrive on implementing creative marketing solutions and optimising existing campaigns for better conversions
You’re familiar with marketing and implementation tools (eg, Canva, Optinmonster, chatbots, ActiveCampaign, Integrately, Pictory, etc), analytics platforms, and social media channels
You can adapt your writing style to suit different platforms, products, and audiences
Responsibilities
As a Marketing Solutions Specialist, your responsibilities will include:
Collaborating with the marketing and product team to develop campaign strategies and messaging
Writing persuasive ad and email copy that aligns with campaign goals
Seamlessly executing campaigns across platforms such as social media, email, and web
Using tools like Google Analytics and A/B testing platforms to track performance and optimise content
Crafting landing page copy that drives conversions and user engagement
Creating and implementing video scripts for promotional videos
Staying up-to-date with effective trends and recommending innovative approaches to grow our reach
Assisting in the creation of marketing collateral, including brochures, infographics, checklists, and presentations
Qualifications and Experience
3-5 years of working knowledge in marketing and communications
Proven experience in both copywriting and campaign implementation
Familiarity with marketing tools, social media platforms, and analytics
This role is NOT for you if:
You prefer devising high-level strategies without hands-on execution
You are primarily an SEO specialist looking to focus exclusively on search engine rankings and keyword research
You rely on quick experimental techniques or go for conventional blueprints only (without thinking out of the box)
You thrive in a traditional office environment and struggle with remote work dynamics
You are uncomfortable adapting your writing style for various platforms and audiences
You prefer working independently rather than collaborating closely with a team
You are uncomfortable with learning new tools a technologies

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