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Associate Site Merchandiser
4 weeks ago
We are looking for a smart, metrics, and result-oriented Site Merchandiser who will be instrumental in improving customer experience and growing our business. She/ he will plan, coordinate, and create storefronts, write and schedule content for campaigns and emails, create and analyze metrics dashboards following traffic, click-through, conversion, adoption etc. She/ he will report performance and action plans to the stakeholder teams; propose, plan and execute new campaign formats, stores, and events with minimal oversight and partner with business and technical teams to achieve goals.
The successful candidate will be detail-oriented, capable of handling multiple projects at once, able to take direction and work well with multiple teams. In addition to having first-class written and verbal communication skills in English, this Site Merchandiser will be able to prioritize to meet deadlines in a fast-paced environment. The ideal candidate will be innovative and internally motivated and have a strong interest in and some experience with online merchandising. Technical requirements include HTML, XML, and Excel, plus the ability to learn our in-house tools quickly. This role is based in Bangalore.
SALARY RANGE: 5 LPA
Role and Responsibilities
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Handling onsite campaigns, merchandising, and onsite events for E-comm business
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Planning and executing the site merchandising calendar, including GW campaigns, new product launches, program-led sale and GFI events, cross-category placements, developing and executing site-wide events, etc
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Tracking and analyzing customer behavior across search, browse, and the purchase funnel, and funneling these inputs to drive campaigns increasing traffic and conversion
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Creating and refreshing storefronts basis customer demand and purchase patterns from developing a wireframe, to executing the marketing plan
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Creating and coordinating design briefs, design development, and delivery
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Analyzing content metrics and proposing new traffic-driving content strategies
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Regularly developing, testing, and analyzing new merchandising mechanisms that improve traffic and conversion, documenting results, and sharing best practices with the team
Basic Qualifications
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Minimum 1 Year Experience in Site Merchandising / Marketing in an E-commerce Platform
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Bachelor’s degree
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Excellent written and verbal communication skills
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Demonstrated organizational skills, flexibility, and ability to produce results in a fast-paced environment
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Capability to meet our technical requirements, which include Excel, and the ability to learn XML basics and our in-house tools, quickly
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Experience in data analysis, either through professional experience or through education