SIP Abacus ANZ | Social Media Strategist

3 weeks ago


Delhi, India SIP Abacus ANZ Full time
If you instantly get the ‘very demure, very mindful’ reference, we need to talk.

At SIP Abacus New Zealand & Australia, we’re on the lookout for a Social Media Strategist + Social Media Manager (SMM) to bring their A-game. If you live for good memes and

viral strategies

(and lowkey wanna be besties with Prime Video’s SMM), this one’s for you. Oh, and if you’ve got a hang of

edu-marketing , it’s a huge plus.

This is a

remote

position, clocking in at 8–9 hours per day. Your hours would be from

12:30 PM NZDT to 9:30 PM NZDT

(that’s

5:00 AM IST to 2:00 PM IST ). You’ll report to the CCO (Chief Creative Officer).

What You’ll Do:

Build and tweak killer social strategies for all of SIP Abacus’ socials:

Instagram, Facebook, TikTok, YouTube, ,

and

Pinterest.Research our audience—what they love, what they want, and where they hang out online.Create and manage content calendars to plan, schedule, and post content seamlessly across all platforms.Coordinate with the CCO to pitch and execute viral campaigns that get folks talking.Define performance goals and track the big numbers—engagement, growth, conversions—so we know what’s working.Run paid social ads, community engagement campaigns (think contests or giveaways), and manage Instagram pods.Partner with influencers and content creators for authentic collabs.Manage sponsorships, partnerships, and co-branded campaigns.Respond to DMs, comments & queries like a pro, and handle “oops” moments.Collab with design and marketing teams to keep everything on-brand and aligned.Use data insights to refine strategies and get better results every month.Stay on top of social media trends, new tools, and features (Instagram Threads? TikTok memes? You’ll know first).Pitch innovative ideas to make us stand out in the education space.

What You’ve Got:

Some Kim K energy aka

3-4 years

of experience

owning social content.Experience in graphic designing tools like Canva & other video editing software.You love team ideation sessions (aka solid

interpersonal + collab skills ).Experience in

SMM tools

(think Khoros, Sprinklr) + project management tools.You’re obsessed with

moment marketing

+

viral marketing.A knack for

social ads

+

analytics platforms.Know the difference between a good meme and a bad meme... and how to use them both.

Portfolio, Please

Got stuff you wanna show off? Hit us up with your portfolio that includes relevant campaigns & viral social content (videos, preferably).



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