Group Head

3 weeks ago

Bengaluru, Karnataka, India Wirality Full time

Hi We are Wirality a new media agency that uses creative & data to solve real business problems for some of the largest brands in the country.

We are in need of a Group Head - Client Servicing and we aren't looking for someone with a long list of academic achievements or educational qualifications. We are looking for someone who has a passion for advertising, loves social media & emerging technologies and someone who wants to thrive in the modern day marketing environment and be part of a growth story.

We are looking for people who can collaborate to run and support day to day management and organization of specific projects as well as make strategic decisions on an account. Someone who is hungry, driven and understands the competitive nature of the industry. Above everything someone who can do both strategic and servicing (C'mon it's 2024) and isn't just a messenger.

Here's where you come in. 

  • You eat, breath and sleep digital and mobile consumers with one goal in mind - to develop brand-specific strategies that help grow the business.
  • A leader who runs the day to day operations on all accounts, keeping the show running and ensures every stakeholder is motivated to perform day in day out.
  • A gatekeeper of the brand and QC work prior to it leaving the agency.
  • A strategist & do-er on the account. 
  • The owner of the account P&L (yes you will be responsible for the numbers on your account).
  • Contribute to the continued growth and stability of the agency, by being empowered to make decisions that are best for the company both today and in the long run.

Other Qualifications we look for :

  • Love TV and cinema
  • Proven digital ecosystem understanding (FB, Insta, tweets or any other platform)
  • Thorough knowledge of all social media platforms
  • Good collaborator
  • Hardworking
  • Great with feedback and revisions
  • Consistency in work
  • Time management
  • Getting coffee for all (Just kidding.. we drink tea)

We pride ourselves on being a human first company and try our hardest to make this a place where you would want to spend the rest of your career at. 

Detailed Job Description

Account Management

  • Act as the overall management & supervision of a client's business, ensuring that we are delivering for the client's business everyday.
  • Strengthen and own client - agency relationships (and all other stakeholders) and ensure the rest of the team maps well to the overall account goals.
  • Ensure that all client initiatives run on time and on budget.
  • Navigate a portfolio of brands within a larger conglomerate or business group and be deeply informed on the client's business, including all campaign performance, any competitive, as well as product cycle.
  • Deeper and a more proactive understanding of client's business outside of our campaigns or the marketing context.
  • Understand and leverage brand knowledge to inspire the team, contribute ideas that can transform the business and filter through the strategy used.
  • Lead and shape client presentations and confidently present, as and when required.

Growth & Revenue

  • Proactively identify needs of the client and business to sell-through incremental campaign opportunities to clients, that help them achieve the most efficient returns; 
  • Supervise campaigns that result in the overall marketing dollars, while delivering best in class work that help grow client business.
  • Has proven ability to sell in new business and strategically grow a portfolio, building relationships wider & higher in an organization. This includes helping sell creative ideas that are on strategy.
  • Ambitious, driven and strives to deliver the best work on behalf of Wirality & for the client.
  • Drive long term project planning in conjunction with the head of business.

Strategy

  • You regularly read business reports and platform updates and provide a pov to the client as relevant.
  • Eat, breathe, and sleep today's digital ecosystem, mobile consumer, to develop brand-specific strategies that, ultimately, help clients sell things.
  • Strong foundational and working knowledge of creative and media across major digital and social channels. Must be well versed in common marketing & media principles with a strong understanding of the social media platforms and their ecosystems.
  • Be well versed in the various Paid Media and Measurement opportunities in social, digital, and broader marketing mix, to provide client recommendations on the proper social & digital KPIs, based obrand-specific goals.
  • Oversees larger campaign productions (e.g complex video or multiple channel campaigns that require more senior oversight).
  • Participate in annual planning sessions and lead development of campaign proposals.
  • Participate on larger strategic projects e.g. annual planning and help to set strategic agenda for the clients and goals for the team.
  • Have a well honed eye to evaluate creative based on brand strategy & guidelines.
  • Strong understanding of all of our offerings, including Performance Marketing and Video Production and know how and when to utilize these teams and their offerings.
  • Working knowledge of current video viewability standards.

Communication

  • Solid presentation skills (verbal, written, visual) to deliver impeccable strategic social counsel and ability to partner with creative and media teams to get to a strong story.
  • Strong facilitation skills.
  • Collaborate with the leaders of other departments (Creative, Strategy, Digital, Analytics/Insights, Media, Community Management) as well as inter-agency partners to improve and execute on client deliverables, process, and output to ensure ongoing output & results.
  • Ensure the team is working with consistent processes and templates and have a buttoned up approach to day to day management of campaigns and clients.
  • Silo-buster and collaborator - constantly inspiring creative thinking outside of expected job requirements.

Financial acumen

  • You deliver all projects on time and within budget for your account.
  • Be able to anticipate production costs, logistics, watch-outs, and what ideas are doable / not doable within a client budget.
  • Ensures client relationship health is closely tracked and communicated to leadership on a regular basis.
  • Leads client communications around campaign finances and billing.
  • Ensures all scopes and schedules are completed and signed in a timely manner while working alongside finops lead to keep a handle on monthly billing and scope tracker.

The platinum rules for working here are: 

  • Lead by example
  • EQ over IQ
  • Solution over problem

Note: Due to overwhelming responses in the past, only shortlisted candidates will be responded to. 

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