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Public Relations Account Director
2 months ago
Account Director - Public Relations and Communications
Position Overview
As an Account Director within our Public Relations and Communications firm, you will play a pivotal role in steering the strategic direction and management of our client accounts. With your strong foundation in media relations, tactical and strategic media management, and a deep understanding of client business objectives, you will ensure the delivery of high-impact PR campaigns and foster enduring client relationships. This role demands a blend of leadership, innovation, and industry insight to drive both client satisfaction and business growth.
Key Responsibilities
- Strategic Leadership: Guide client account teams to deliver exceptional service, setting and overseeing strategic account directions to meet and exceed client expectations.
- Business Development: Spearhead efforts to grow profitable revenue by expanding existing client engagements and identifying new business opportunities.
- Team and Client Management: Foster a culture of excellence in managing teams and client portfolios, providing high-level consultancy and ensuring optimal team performance and client satisfaction.
- Financial Oversight: Ensure the financial health of client contracts, including budget management, resource allocation, and proactive measures to address undercharging.
- Influencer Engagement: Utilize your network of media, analysts, and industry contacts to enhance client outcomes and maintain responsive relationships with client PR teams.
- Communication Mastery: Champion effective communication strategies within the team and with clients, leveraging your skills in both written and oral forms to influence and engage.
- Cultural Leadership: Cultivate a collaborative, accountable workplace, inspiring your team and clients with a compelling vision for success.
- Innovation and Critical Thinking: Lead by example in innovation, actively participating in brainstorming sessions and implementing solutions to complex challenges.
- Professional Development: Commit to the growth and development of your team, providing coaching, training, and feedback to nurture high-performing individuals.
Minimum Qualifications
- Bachelor's degree in PR, Communications, Marketing, Business, Journalism, or a related field.
- Demonstrable experience in leading and managing teams, with a focus on coaching and development.
- Established track record of securing new business and achieving revenue growth.
- Proficiency in social media communication and engagement.
- Willingness to travel as required for client and business needs.
- Demonstrated success in maintaining high client satisfaction and retention rates.
Desired Qualifications
- A postgraduate qualification in PR, Communications, Marketing, Business, Journalism, or a related field is highly advantageous.
Preferred Skills and Attributes
- Strong business acumen with the ability to align PR strategies with broader business objectives.
- Excellent interpersonal and leadership skills to manage diverse teams and client portfolios.
- Innovative thinker with a knack for identifying and implementing creative solutions.
- Proficient in handling complex PR campaigns across various media platforms.
Job Details
- Education Level: Bachelor's Degree (Master’s preferred).
- Experience Level: Mid-Senior Level.
- Industry: Public Relations & Communications.
- Employment Type: Full-time.
We are looking for a visionary leader who not only excels in the realms of PR and communications but also inspires teams to achieve greatness. If you are driven by innovation, possess exceptional strategic thinking capabilities, and are committed to fostering growth and excellence, we would love to hear from you. Join us in shaping the future of public relations and communications.