Appointment setting

12 hours ago

New Delhi, India EoR Marketing Full time

Role: Manager – Appointment Setting (SMB Market, Cold Calling)Work Location: Remote Industry: Digital Marketing & AI-Driven Growth Solutions Experience Needed: Minimum 5 years in appointment setting with international clients + at least 2 years leading or managing teams Target Region: North AmericaWho We AreWe are a rapidly expanding digital marketing company specializing in delivering AI-powered, performance-first strategies that help small and medium-sized businesses in the United States grow faster and smarter. As we scale, we’re searching for a motivated Appointment Setting Manager to oversee our global team of meeting setters and ensure our sales team consistently receives high-quality, sales-ready meetings.What You’ll DoTeam Leadership: Direct and coach a team of appointment setters who engage U. S. prospects through cold outreach.Pipeline Growth: Build and refine strategies for cold calling, lead qualification, and meeting booking to maximize conversions.Performance Oversight: Track key metrics (calls, meetings booked, attendance rates, etc.) and push the team to exceed goals.Cross-Functional Collaboration: Partner with Sales and Marketing leaders to align messaging and outreach campaigns.Coaching & Training: Provide hands-on guidance to sharpen communication, objection handling, and outreach consistency.Tools & Systems: Ensure proper use of CRM platforms (Hub Spot, Salesforce, etc.) for lead tracking and data hygiene.Continuous Optimization: Improve scripts, workflows, and market-specific tactics tailored for North American SMB clients.Reporting: Deliver weekly performance updates and improvement strategies to senior leadership.What We’re Looking ForProven Experience: At least 5 years working in appointment setting with a focus on U. S. prospects.Leadership Background: 2+ years managing or leading teams within an appointment setting/cold calling function.Industry Knowledge: Familiarity with digital marketing and its value proposition for SMBs.Exceptional Communication: Fluent English, both spoken and written, with strong persuasion and negotiation skills.Tech-Savvy: Hands-on experience with CRM tools, dialers, and reporting dashboards.Analytical Mindset: Ability to assess team performance, optimize processes, and improve conversion rates.Time Zone Flexibility: Comfortable working during U. S. business hours or providing significant overlap. If you thrive on building pipelines, leading teams, and turning conversations into opportunities, this role offers you the chance to make a direct impact on company growth while working in a fast-moving digital marketing environment.

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