Growth Marketer

4 weeks ago

Bengaluru, India Weekday AI Full time

This role is for one of Weekday's clients
Min Experience: 3 years
Location: Bengaluru
JobType: full-time

Requirements

Growth isn't just about numbers—it's about building a brand that resonates & a pipeline that converts. We're looking for a hustler – someone who doesn't wait for instructions but proactively plans, creates, measures engagement and leads via content, seo & other digital marketing strategies.

You're an energetic self-learner who knows how to get stuff done and thrives in fast-paced environments. You understand B2B automation, can craft sharp mailers, outbound campaigns & know how to build a digital presence that converts. You're a smart marketer who leverages AI tools to scale impact and optimize performance.
If you know how to market like a strategist and execute like a creator, we want you on our team.

Your Purpose to the Team:
  • As our Growth Marketer, you'll be the strategic force behind amplifying brand presence and driving qualified B2B leads across global markets
  • You'll bridge the gap between design excellence and business impact—translating our award-winning UX/UI capabilities into compelling narratives that attract enterprise clients & digital-first businesses
  • Leverage data & insights to refine marketing initiatives for maximum impact
  • Align marketing efforts with sales & business objectives for tangible results
What You'll Own & Drive:

You'll be the architect of our B2B growth strategy, owning key initiatives across the marketing funnel:

Strategy & Performance Optimization:
  • Own lead generation efforts to attract, engage & convert prospects into high-quality leads
  • Track performance through analytics & KPIs, ensuring campaigns deliver measurable ROI
  • Design and execute multi-channel organic campaigns (LinkedIn, email, content etc.) to attract high-value prospects
  • Implement and manage marketing automation tools to nurture leads and track campaign performance
Digital & Content Marketing:
  • Strengthen brand presence through strategic brand marketing initiatives, ensuring strong visibility & engagement across digital channels
  • Collaborate with design and other teams to produce case studies, whitepapers, blogs, webinars & content videos that showcase our impact
  • Develop social media strategies across key platforms to grow brand presence, increase engagement & conversions
What We're Looking For:
  • 3–5 years of experience in B2B growth marketing, preferably in the service industry
  • Proven success in scaling lead generation and pipeline for enterprise clients
  • Strong grasp of inbound/outbound marketing, content marketing, SEO etc.
  • Exceptional storytelling skills
  • Hands-on experience with marketing automation, CRM & performance tracking tools
  • A strategic thinker who can balance creativity with analytical decision-making
  • A growth mindset, curiosity for design, and passion for crafting meaningful digital experiences

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