Search Engine Optimization Analyst

6 hours ago


Chennai, India CapMinds Full time

Job Summary We are seeking a motivated and detail-oriented SEO Analyst to join our digital marketing team. In this role, you will assist in optimizing website content, analyzing data, and implementing SEO strategies to improve organic search rankings and drive traffic. This is a great opportunity for someone passionate about digital marketing and eager to develop a career in SEO. Key Responsibilities: - Conduct keyword research to identify opportunities for content optimization and link-building strategies.   - Assist in the creation and optimization of meta titles, descriptions, and on-page SEO elements.   - Analyze website traffic, rankings, and other key performance indicators using tools like Google Analytics, Google Search Console, and SEMrush.   - Perform technical SEO audits to identify and resolve issues affecting search engine visibility, such as site speed, broken links, or crawl errors.   - Collaborate with the content team to develop SEO-friendly content and ensure alignment with target keywords.   - Monitor competitor websites for changes in strategies and performance benchmarks.   - Stay updated with industry trends, search engine algorithm updates, and best practices.   - Report on SEO performance metrics and suggest actionable insights for continuous improvement.   - Support link-building campaigns and outreach initiatives to enhance domain authority.    Qualifications:  "We are looking for 1 to 2 years of experience only" - Bachelor’s degree in any stream. - Basic understanding of SEO principles, including on-page, off-page, and technical SEO.   - Proficiency in tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar platforms.   - Familiarity with HTML, CSS, and basic website structures is a plus.   - Strong analytical and problem-solving skills with a keen eye for detail.   - Excellent written and verbal communication skills.   - Ability to work collaboratively in a team and manage time effectively in a fast-paced environment.



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