Account Manager

5 days ago


Pune, India Betterrwalls.com I Real Estate Marketing Company | Marketing Strategists | Digital Marketing Full time

Department: Client Servicing & OperationsLocation: Ahmedabad (Hybrid / Onsite)Salary Range: ₹45,000 – ₹50,000/month(based on experience and marketing tech skillset)Working Days: Monday to Saturday (2 Saturdays off per month)About BetterrwallsBetterrwalls is a performance-driven real estate marketing agency working exclusively with developers (not brokers).We specialize in:- Go-To-Market (GTM) strategy planning- Performance marketing across Meta, Google, YouTube & LinkedIn, etc.- Sales automation & CRM workflowsWe are scaling into Betterrwalls 2.0 — a structured, automation-led growth model focused on ROI, brand partnerships, and value-driven client relations.Role ObjectivesYou’ll act as the bridge between our clients, creative/media teams, and management — ensuring every project runs smoothly, profitably, and delightfully.You’ll oversee client communication, delivery timelines, reporting, renewals, and service quality — while maintaining a 360° view of accounts, payments, and team coordination.Essentially: You’re the COO for each client account.Key ResponsibilitiesClient coordination and project management- Manage day-to-day communication with clients (WhatsApp, email, and calls).- Coordinate ad creatives, media plans, and brand materials with internal teams.- Track and ensure timely approvals on designs, strategies, and monthly marketing plans.- Conduct weekly performance reviews and summarize key actions for clients.Campaign & Delivery Oversight- Track performance marketing metrics (leads, CPL, conversions, etc.).- Liaise with design and ad teams to ensure KPIs are met.- Plan and finalize next-month strategies in sync with the strategy team.Payment & Account Management- Track client billing cycles, renewal dates, and outstanding balances.- Coordinate with accounts for invoicing and payment follow-ups.- Ensure renewal confirmations and maintain financial discipline for every project.Client Success & Relationship Building- Anticipate client needs and proactively offer new service suggestions (upsells).- Maintain client happiness score and follow-up rhythm.- Balance client satisfaction with agency profitability and workflow integrity.Reporting & Documentation- Maintain all client project records: media plans, invoices, strategies, and reports.- Update CRM (HubSpot) regularly with project progress and renewal status.- Generate weekly client summary dashboards and send to management.Vendor & Team Coordination- Manage timelines and approvals with design vendors, ad managers, and content suppliers.- Ensure deliverables are met as per brand and performance standards.Tools & Tech You’ll Use(Training will be provided if needed)- HubSpot CRM → Client database & renewal tracking- Asana → Task and project management- Google Sheets → Reporting & documentation- Meta & Google Ads Dashboards → Campaign data tracking- WhatsApp Business API → Automated client communication- Google Looker Studio → Report generation dashboardsRequired Skills & QualitiesExperience & Background- 2–5 years of experience in client servicing, digital marketing coordination, or project management.- Preferred industry: Advertising, Digital Marketing, or Real Estate Digital Marketing.Core Skills- Excellent English communication & presentation skills- Strong follow-up and coordination discipline- Understanding of digital marketing KPIs (CTR, CPL, conversion ratios)- Organized, deadline-driven, and emotionally intelligent- Strategic negotiator — can align client expectations with company goalsPersonality Traits- Ownership mindset: “This is my client.”- High empathy + assertiveness balance.- Tech-comfortable — loves automation and efficiency.- Calm under pressure — can handle multiple accounts gracefully.- Trustworthy and structured — maintains confidentiality and process.KPIs (Key Performance Indicators)- Client retention & satisfaction score (monthly rating)- Renewal ratio (%)- Timely report & deliverable submissions (%)- Collection ratio vs billing target (%)- Upsell value generated from existing clients- Reduction in founder’s daily coordination time (internal metric)Reporting Structure- Reports to: Founder / Director- Works with: Strategy Team, Media Team, Design Team, Vendors, Clients- Coordinates: Account renewals, creative deliveries, payment tracking, and reporting


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