Product Marketing Manager

3 weeks ago

bangalore, India Instawork Full time

We are seeking a highly driven Product Marketing Manager to join our team at Instawork. As the Product Marketing Manager, you will become the expert on Instawork’s product suite, differentiators, customers and competitors  for the B2B (Instawork Partners) and job seeker (Instawork Professionals) side of the marketplace. You will develop this expertise through both quantitative and qualitative research to identify insights to refine our messaging, find channels/tactics to drive growth, inform content strategy, and prioritize segments to maximize value to Instawork. 

What You’ll Do

  • Drive awareness and adoption of Instawork’s product and features, partnering closely with our product management team in San Francisco and Bangalore. 
  • Conduct primary and secondary research into our target audiences to gain insights into their needs and painpoints.
  • Be an expert on our competitors to understand where our products’ competitive advantage lies with regard to our target audiences’ needs and painpoints.
  • Develop effective messaging frameworks that position and communicate our products’ competitive advantages in a way that resonates with our target audiences. 
  • Plan and execute GTM campaigns to drive feature adoption using your messaging frameworks. 
  • Work with the brand design team to create collateral when needed. 
  • Create and maintain a detailed product launch calendar. 
  • Work cross-functionally with product management, design, business operations, account management and other business stakeholders to hit goals. 

Who You Are

  • 3+ years in product marketing, marketing strategy, or strategy consulting.
  • Track record of initiating, planning, and executing marketing campaigns that drive meaningful impact.
  • Analytical chops, able to draw insightful conclusions from using business analytics tools and primary research. SQL knowledge is a bonus
  • Gathering and surfacing audience and industry insights from those analytical chops, and also through qualitative research and internal input to help shape product and marketing strategy
  • Intellectually curious, empathetic, and driven to solve hard problems
  • Ability to thrive in a fast-paced startup environment. Comfortable making decisions amidst ambiguity, a strong bias for action.
  • Adept at and enjoy partnering cross-functionally across teams. 
  • Passionate about our mission to empower underserved hourly professionals and pioneer the future of work

Instawork Values

  • Bias for Action -- We are a growing team and an evolving product. We want a team of do’ers to drive the company forward, even if it means making decisions with incomplete information or being wrong.
  • Act Like an Owner -- Treat this company as though it is your own. Execute on the fundamentals, and act creatively to drive growth. Your ability to drive impact in any part of our company is only limited by your courage and conviction, not your job title.
  • Always Be Learning -- We are changing an entire industry. We strive to learn from each other and get better each day, week, and month, so that our team’s learnings can compound and we can all improve, together.
  • Empathy, Trust, Candor -- Empathy for our business partners and professionals means we put ourselves in their shoes. Empathy for our colleagues means we are always upfront and honest with each other, which comes from trust.

  • Growth Product Manager

    3 weeks ago

    bangalore, India Product Space Full time

    Company DescriptionProduct Space is a platform providing industry-focused content to help individuals improve their product management skills and transition to the dream product roles. Our mission is to make aspiring PMs industry-ready in 2 months.Responsibilities:•⁠ ⁠Lead end-to-end execution of growth initiatives to enhance brand visibility and drive...

  • Growth Product Manager

    3 weeks ago

    bangalore, India Product Space Full time

    Company Description Product Space is a platform providing industry-focused content to help individuals improve their product management skills and transition to the dream product roles. Our mission is to make aspiring PMs industry-ready in 2 months. Responsibilities: •⁠ ⁠Lead end-to-end execution of growth initiatives to enhance brand visibility and...

  • Growth Product Manager

    3 weeks ago

    Bangalore City, India Product Space Full time

    Company DescriptionProduct Space is a platform providing industry-focused content to help individuals improve their product management skills and transition to the dream product roles. Our mission is to make aspiring PMs industry-ready in 2 months.Responsibilities: Lead end-to-end execution of growth initiatives to enhance brand visibility and drive...

  • Product Marketing Manager

    1 month ago

    bangalore, India Amagi Full time

    We’re Amagi Media Labs We are a next-generation media technology company providing cloud broadcast and targeted advertising solutions to broadcast and streaming TV platforms. Amagi enables content owners to launch, distribute, and monetize live, linear channels on Free Ad-supported Streaming TV and video services platforms. Amagi also offers 24x7...

  • Product Marketing Manager

    3 weeks ago

    bangalore, India Amagi Full time

    We’re Amagi Media Labs We are a next-generation media technology company providing cloud broadcast and targeted advertising solutions to broadcast and streaming TV platforms. Amagi enables content owners to launch, distribute, and monetize live, linear channels on Free Ad-supported Streaming TV and video services platforms. Amagi also offers 24x7...

  • Product Marketing Manager

    7 days ago

    bangalore, India Exxat Full time

    About the Job: Exxat is seeking a dynamic and experienced Product Marketing Manager to join our team. In this role, you will be responsible for developing and executing marketing strategies that drive awareness, engagement, and adoption of our innovative education management platform. You will work closely with cross-functional teams, including product...

  • Product Marketing Manager

    1 day ago

    bangalore, India Avo Automation Full time

    About Avo AutomationAvo Automation is a SaaS business focused on automation of the software delivery process. Our Platform is recognized as leader by market leading analyst like Gartner and G2. We are a young and fast-moving business that looks for hungry and driven people to join our team. We offer a holistic, enterprise-grade platform that unifies test...

  • Product Marketing Manager

    5 days ago

    bangalore, India Unifize Full time

    Job Title:  Product Marketing Manager(Unifize) Location: Bangalore (this is a full time, in office role, not a remote position) Note: Our customers are in the US so this may require you to travel and work non-standard hours. Company Overview: At Unifize, we are revolutionizing the way life science and manufacturing companies manage processes and innovate....

  • Product Manager Marketing

    2 weeks ago

    bangalore, India Kennametal Full time

    About Kennametal With over 80 years as an industrial technology leader, Kennametal Inc. delivers productivity to customers through materials science, tooling and wear-resistant solutions. Customers across aerospace and defense, earthworks, energy, general engineering and transportation turn to Kennametal to help them manufacture with precision and...

  • Product Marketing Manager

    3 weeks ago

    bangalore, India Enphase Full time

    Enphase Energy is a global energy technology company and leading provider of solar, battery, and electric vehicle charging products. Founded in 2006, Enphase transformed the solar industry with our revolutionary microinverter technology, which turns sunlight into a safe, reliable, resilient, and scalable source of energy to power our lives. Today, the...

  • Product Marketing Manager

    2 days ago

    bangalore, India Avo Automation Full time

    About Avo Automation Avo Automation is a SaaS business focused on automation of the software delivery process. Our Platform is recognized as leader by market leading analyst like Gartner and G2. We are a young and fast-moving business that looks for hungry and driven people to join our team. We offer a holistic, enterprise-grade platform that unifies test...

  • Product Marketing Manager

    3 weeks ago

    bangalore, India JoVE Full time

    JoVE ( ) is a USA-based company producing video solutions with the mission to advance scientific research and education. Our institutional clients comprise over 1,000 universities, colleges, and biopharma companies, including such leaders like Harvard, MIT, Yale, and Stanford. As a rapidly growing company, with offices in the USA, UK, Australia, and India...

  • Product Marketing Manager

    7 days ago

    bangalore, India TTK Prestige Ltd Full time

    Position Title –Product Marketing Manager. Location – Bengaluru (Corporate Office) Total Experience - 5 to 12 Years Qualification – MBA (Full time is compulsory) Reporting to AGM-Product Marketing Languages Known- English & Hindi Industry- FMCD /FMCG/Consumer Durable/FMEG/Candidates having experience in small appliances will be preferred. Key...

  • Product Marketing Manager

    4 weeks ago

    bangalore, India DeltaX Full time

    The Product Marketing team at DeltaX promotes our products and their features to our target businesses. As a Product Marketing Manager, you will be responsible for building and marketing the product marketing material such as newsletter, blogspot content, social media posts, website content, etc as per company’s strategy and vision.Your day to day...

  • Product Marketing Manager

    3 weeks ago

    bangalore, India Power Integrations Full time

    Description Product Marketing Manager, Bangalore, India Responsibilities Drive demand creation and implement the product marketing strategy for motor drive solutions. Gather, compile and report market intelligence including trends, competition, and key market requirements. Articulate regional specific use cases and needs and define...

  • Product Marketing Manager

    2 months ago

    bangalore, India Power Integrations Full time

    Description Product Marketing Manager, Bangalore, India Responsibilities Drive demand creation and implement the product marketing strategy for motor drive solutions. Gather, compile and report market intelligence including trends, competition, and key market requirements. Articulate regional specific use cases and needs and define...

  • Product Marketing Manager

    4 weeks ago

    bangalore, India Azentio Software Full time

    About Azentio:Azentio Software incorporated in 2020 at Singapore, has been carved out of 3i Infotech, Candela Labs, Beyontec Technologies and Path Solutions. Azentio Software provides mission critical, vertical-specific software products for customers in banking, financial services and insurance verticals and includes key products such as KASTLE™...

  • Product Marketing Manager

    3 weeks ago

    bangalore, India Azentio Software Full time

    About Azentio:Azentio Software incorporated in 2020 at Singapore, has been carved out of 3i Infotech, Candela Labs, Beyontec Technologies and Path Solutions. Azentio Software provides mission critical, vertical-specific software products for customers in banking, financial services and insurance verticals and includes key products such as KASTLE™...

  • Product Marketing Manager

    2 months ago

    bangalore, India Instawork Full time

    We are seeking a highly driven Product Marketing Manager to join our team at Instawork. As the Product Marketing Manager, you will become the expert on Instawork’s product suite, differentiators, customers and competitors  for the B2B (Instawork Partners) and job seeker (Instawork Professionals) side of the marketplace. You will develop this...

  • Product Marketing Manager

    4 weeks ago

    bangalore, India DeltaX Full time

    The Product Marketing team at DeltaX promotes our products and their features to our target businesses. As a Product Marketing Manager, you will be responsible for building and marketing the product marketing material such as newsletter, blogspot content, social media posts, website content, etc as per company’s strategy and vision.  Your day to day...