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Content Writer

1 month ago

pune, India Kytes (by ProductDossier) Full time
Company-
Kytes by ProductDossierDesignation - Content WriterEducation -B.E/B.Tech, MBA preferredExperience-
4+ yearsDomain -
IT domain preferredLocation-
Pune
Roles and Responsibilities-
Collaborate closely with product managers, developers, and subject matter experts to understand the technical intricacies and unique selling points of our PSA platform.Create high-quality marketing content, including website copy, blog posts, whitepapers, case studies, email campaigns, and social media posts, that effectively communicates the value proposition of our PSA solution to prospects and customers.Work closely with the design team to create visually appealing and cohesive marketing collateral that aligns with brand guidelines and enhances the overall user experience.Conduct market research and competitive analysis to identify industry trends, customer pain points, and opportunities for differentiation.Actively manage and promote our blog and pitch articles to relevant platforms.Stay updated on emerging technologies, market developments, and customer feedback to continuously refine and enhance our marketing messaging and content strategy.IT domain experienced preferred.
Qualifications:
Bachelor's degree in marketing, Communications, Journalism, Computer Science, or a related field.Proven experience as a Technical Writer or Content Writer in a technology-focused environment, preferably within the software or SaaS industry.Excellent writing and editing skills with the ability to craft clear, concise, and engaging marketing content that resonates with technical and non-technical audiences alike.Proficiency in SEO best practices and keyword research to optimize content for search engine visibility and lead generation.Experience with content management systems (CMS), email marketing platforms, and marketing automation tools.Portfolio of writing samples demonstrating technical proficiency, creativity, and marketing effectiveness is required.

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