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AEO/SEO Specialist
4 weeks ago
How to Apply: Please fill this google form to proceed further with your application: At Nirogam, we’ve spent two decades bringing Ayurveda to modern homes across 40+ countries.Now, we’re building the next evolution of our digital presence- where Ayurveda meets AI discoverability. Search is changing fast. People no longer ask Google first- they ask ChatGPT, Gemini, or Perplexity.We want to ensure that when the world asks these AI engines about Ayurveda - they answer with Nirogam. If that excites you, read on. Role Overview You’ll be the bridge between Shopify, SEO, and AEO (AI Engine Optimization) - ensuring Nirogam shines across both traditional and emerging search ecosystems. In this role, you’ll work directly with the Founder and core digital team to strengthen how our Ayurvedic brand is discovered, understood, and trusted online. From Google’s search results to AI-driven overviews, you’ll shape how Nirogam’s knowledge, products, and philosophy appear in the evolving landscape of search. What you'll do: Optimize our Shopify site structure, URLs, schema, meta data, and site speed for both Google and LLMs (like ChatGPT and Gemini). Enhance our AEO presence by shaping how AI platforms interpret and reference our brand, ensuring Ayurveda is represented accurately and authoritatively. Create and publish Ayurveda-aligned content that not only ranks well but also resonates deeply with readers seeking holistic wellness. Improve crawl depth and fix indexing issues , strengthening structured data for higher topical authority and organic visibility. Monitor performance metrics , analyze visibility trends, run SEO/AEO experiments, and present monthly insights that lead to meaningful, measurable growth. What We’re Looking For Fluent in Shopify SEO and comfortable working on store structure, product URLs, meta titles, schema, and performance optimization. Understand how AI search engines (ChatGPT, Perplexity, Gemini, etc.) extract, interpret, and synthesize brand data and you know how to make that data work for visibility. Have strong English writing and communication skills because you believe that clarity is optimization too. Enjoy working independently on focused experiments and can present measurable results backed by logic and insight. Stay curious and proactive , always following the latest in AEO, semantic SEO, and entity-based optimization . Bonus: You have prior exposure to health, wellness, or natural medicine content — and you appreciate the purpose behind Ayurvedic storytelling. How to Apply: Please fill this google form to proceed further with your application: Why Work With Nirogam: Remote, flexible, and outcome-based, no micromanagement. You’ll work directly with the founder- fast decisions, zero red tape. Shape how Ayurveda appears across the world’s new discovery platforms. Be part of a mission-driven brand with two decades of trust and innovation. Potential to grow into a long-term retainer or digital strategy role.
