▷ [Only 24h Left] Marketing Program Manager

4 weeks ago

Kochi, India Mitsogo Full time
Qualifications:

- Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience). Advanced certifications or a Master's degree is a plus.- Experience: 3+ years of experience in marketing or program management, with a proven track record of managing large-scale, cross-functional marketing programs. Experience in digital marketing and integrated campaign management is highly preferred.- Skills:- Strong program management skills with experience in managing multiple marketing initiatives simultaneously.- Excellent leadership abilities and the ability to manage, motivate, and inspire cross-functional teams.- Exceptional communication skills, both written and verbal, with experience presenting to senior leadership and stakeholders.- Expertise in managing budgets, resources, and timelines effectively.- Experience with project management tools (e.g., Asana, Monday.com, Jira, Smartsheet).- In-depth knowledge of marketing strategies, channels, and performance metrics.- Strong analytical skills with the ability to assess data and make data-driven decisions.- Strong problem-solving skills, able to navigate ambiguity and complexity.- Understanding of digital analytics tools (e.g., Google Analytics, Tableau, Power BI) for tracking and reporting program performance.- Experience in B2B marketing- Certifications (optional but preferred):- Project Management Professional (PMP) or Agile/Scrum certifications are a plus.- Six Sigma or Lean certifications are a bonus.

Qualifications:

- Lead multiple marketing programs, ensuring alignment with business goals and timely execution. Define objectives, scope, and deliverables for each program.- Develop comprehensive program plans, set timelines, milestones, and performance metrics. Ensure all teams are aligned and resources are properly allocated.- Coordinate with various departments (marketing, creative, product, sales, etc.) to execute marketing initiatives seamlessly. Act as the central point of communication for all stakeholders.- Oversee program budgets, allocate resources, and track expenditures to ensure initiatives stay within financial parameters. Manage both internal and external resources.- Identify risks early, develop mitigation plans, and resolve issues swiftly to keep programs on track.- Monitor day-to-day activities to ensure programs meet quality standards and deadlines. Adjust plans as necessary to overcome challenges.- Provide regular updates to senior leadership and key stakeholders, ensuring transparency on program status, milestones, and performance.- Set KPIs and track program results. Use data-driven insights to adjust strategies and improve outcomes.- Lead and mentor program team members, ensuring alignment with goals and fostering a collaborative, high-performance environment.- Conduct post-program reviews, assess success, and implement improvements for future programs.

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