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Google Ads Specialist Full-Time
3 months ago
Job Responsibility:
•Manage & create Google Ads campaigns.
•Manage Search/Display network placement lists on Google ads.
•Good Knowledge of Google Ads Editor.
•Provide recommendations and execute strategies for keyword opportunities, Quality Score, campaign structuring & Optimization, targeting, display network, and other facets of paid search in accordance with organization goals.
•Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
•Knowledge of shopping campaigns and google merchant center.
•Analyze And Optimize Ad Campaigns to Increase Return on Investment (ROI)
•Use Google Ads to Drive a Variety of Online Marketing Campaigns
•Monitor and acquire insight into online marketing trends and keep strategies, channels, and designs up to date.
•Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
•Provide ongoing actionable insights into campaign performance to the relevant managers
•Overseeing and managing the overall budget for paid media
•Conducting in-depth keyword and website research, ad grouping, and audience targeting
•Monitoring competitor activity in order to identify any new strategies that may affect business goals
Requirements:
•Strong understanding of user-generated content management, content marketing, and reputation management.
•Specialised in E-commerce Ads.
•Has previous working experience in Google AdWords for 2- 3 Years
•Would be a team player and can manage coordination with team leads, and designers
•Has an eye for detail to track results and make the most out of given resources
•Excellent interpersonal, communication & presentation skills
•2+ years of experience in strategizing & executing performance marketing campaigns on Google advertising - search, display, YouTube in running campaigns in Global markets.
•Must have experience in running conversion campaigns
•Ability to understand the target audience, audience persona-based
•Strong understanding of optimization tactics that impact ROI metrics
•Experience in e-commerce, or digital agency would be an added advantage.
•Should have handled daily campaign budget worth 50-1.5 lakhs per day
•Someone who’s handled D2S & Beauty care would be an added advantage
Other Details
Keywords : . Industry : Medical/Healthcare/Hospital