Marketing Executive

3 weeks ago

Noida, India Inshorts Full time
About the Role
As a Marketing Executive, you will be a key member of an elite team focused on driving our direct growth efforts. You won’t just identify problems, but roll up your sleeves and solve them. You’ll explore partnership opportunities and experiment with new channels, audiences, and creative strategies. The ideal candidate has a strong analytical/business mindset, with a focus on outcomes. Above all else, we’re looking for someone with a “can-do” attitude who wants to work in a startup environment and always finds a way to make things work.
Key Responsibilities:
Manage advertising campaigns across display, search, and other partners
Create content - brand-related and more socially-oriented, short-form marketing copies
Explore new avenues for marketing the app
Collaborate on copy and design process with our in-house design team
Continually analyze and optimize a variety of online and offline advertising campaigns
Attributes we value:
Strong analytical foundation with meticulous attention to detail
Strong verbal and written communication skills
Strong intellectual curiosity
Extremely organized and detail-oriented
Proficiency in Excel
Requirements
Graduation/Post-Graduation from a tier-1 institute
Work experience: 0-2 years
About Inshorts
Inshorts Group is a leading tech startup in the short-form content space. Our innovative platforms Inshorts and Public have been downloaded by more than 300 million users.
• Inshorts, our flagship product,is India's highest-rated and #1 short news app, serving over 12 million active users in India with concise 60 word shorts tailored to smartphone users wanting to get updated of news quickly.
• Public, our second platform is the largest platform for hyperlocal content in India, with 70 million active users in India, providing timely updates and information relevant to the users towns and cities. We also provide cutting-edge and bespoke advertisement solutions for brands. Brands continue to trust us year after year owing to the multiple innovative award winning campaigns we have delivered for them across sectors and seasons.

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