Media Manager
3 months ago
JD - Media Manager (Offline Paid Media)
PhonePe is in search of an experienced and motivated Media Manager to be a part of our team. You will be primarily responsible for handling the daily activities on various offline media platforms.
Besides, you should have strong research skills and the knowledge of latest media industry trends and developments.
You should be able to help plan and develop effective media strategies and monitor the results of the same to support the head of media Media in executing various campaigns. In addition to this, you should also be able to keep a track of the assigned budget.
As a Media Manager, you should be highly motivated and have the ability to manage strict deadlines. Moreover, you should ensure that the media activities are in line with the company standards and vision.
Responsibilities
- Working with the media agency team to develop media plans for various offline media
- Planning, implementing, and monitoring the results of various media campaigns aligned with the brand / business objectives
- Track the Key Performance Indicators (KPIs) and analyse campaign results to measure performance and optimise campaigns to improve efficiency
- Preparing and presenting detailed and accurate reports on media activities conducted for key business & brand stakeholders
- Estimating and monitoring the assigned budget for various media-related activities
- Manage relationships with external stakeholders (agencies, media owners) to ensure campaign success
- Stay up to date with latest media trends and practices
- Work with the Head of media & digital lead to integrate overall learnings
Requirements
- Master’s degree in Media, Communications, Marketing, Business Administration, or a related field
- 6+ years of experience with 2+ years of work experience in a Tech/CPG advertiser’s media team.
- Large television campaign execution a must
- Complete knowledge of the latest media trends, practices, and developments
- Understanding of industry tools like BARC / TGI / IRS, etc
- Good time management and organizational skills
- Strong analytical and problem-solving skills
- Detail-oriented and highly motivated individual
- Ability to work under pressure and manage strict deadlines/stressful situations
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