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Senior Technical Marketing Manager
2 months ago
Due to growth and customer demand, CommScope is looking to add Sr. Technical Marketing manager to our RUCKUS Networks’ Technical Marketing team. The ideal candidate will be based in Bangalore, India.
Expert level technical knowledge and experience of Wired (Switching) and Wi-Fi Enterprise Networks is a must.
About the Role: As a hands-on Senior Technical Marketing Manager, you will be lead or participate in:
Strategic Planning: Develop comprehensive technical marketing strategies and plans to align with our strategic objectives.
Technical Content Development: Create compelling technical content including but not limited to reference architectures, best practice guides, feature notes, technical briefs, presentations, and demo videos that effectively showcase the features, benefits, and competitive advantages of our products and solutions.
Competitive Analysis: Conduct feature, product, and solution-level in-depth competitive analysis to identify and demonstrate our differentiators.
Pre-Sales/SE Enablement: Collaborate with the SE team to develop SE enablement tools and resources such as technical training materials, competitive battle cards, solution guides, and customer-facing technical presentations to support the sales engineering process and drive revenue growth.
SME: Act as a subject matter expert on campus networking technologies, providing guidance and support to SE teams and customers during pre-sales and post-sales activities.
Technical Evangelism: Represent the company as a subject matter expert at industry events, conferences, webinars, and customer meetings. Deliver technical presentations and demonstrations to showcase the capabilities and value proposition of our networking solutions. Author technical blogs, participate in technical podcasts, and more.
Product Launch Support: Lead the technical marketing aspects of product launches including developing launch plans, creating launch collateral, coordinating launch activities, and ensuring successful execution.
Customer Engagement: Engage with customers to understand their networking challenges, gather feedback on our products, and communicate customer success stories and case studies.
Cross-Functional Collaboration: Work closely with product management, engineering, sales, and marketing teams to align technical marketing initiatives with overall business objectives and ensure consistency in messaging and positioning. Support or conduct POC tests (Proof of Concept) for RUCKUS products and write reports. Support the field teams and partners in responding with formal responses to documents such as RFI/RFQ/RFP.
Qualifications:
Minimum 10 years relevant work experience as a technical marketing engineer
Minimum of BS EE/CS/CE
Strong networking background in Wireless/RF, Switching/Routing, Secure Access protocols (802.11a/b/g/n/ac, 802.1x, VLANs, STP, OSPF, RIP, BGP, Multicast, MPLS, etc)
Expert level experience on:
Campus Networking technologies
Wi-Fi and RF
Switching
Cloud networking
Network Analytics
Network security as it relates to campus networking
Network design
Automation tools
IoT
Working knowledge of: AI/ML and AIOps
Experience with scripting languages
Experience utilizing test tools such as Wireshark, Chariot, and similar networking test tools
Desire and ability to write detailed technical documents
Desire and ability to create technical presentations
Willingness to travel across the globe – up to 10% of the time
Must have solid understanding of sales cycle
Configuration of complex wireless and LAN environments
Ability to arm sales engineers and partners with accurate and detailed competitive information
Strong communication and listening skills, this resource will talk to CXO level customers and involves in events, meetings and seminars with the end customers
Certifications like CWNA. Other OEM Certifications also would make valuable contributions.