Manager EXL/M/1500364
22 hours ago
Job Description Position Overview We are seeking an experienced Adobe Campaign Manager to plan, build, execute, and optimize multi-channel marketing campaigns using Adobe Campaign (Classic / v8) . The ideal candidate will have a strong background in campaign management, audience segmentation, and marketing automation, with the ability to collaborate closely with marketing, analytics, and technology teams to deliver personalized, data-driven customer experiences. Key Responsibilities Campaign Management & Execution Design, build, and deploy multi-channel campaigns (Email, SMS, Push, Direct Mail, In-App).Manage end-to-end campaign workflows including targeting, segmentation, and personalization.Set up recurring and ad-hoc campaigns with proper audience targeting rules and testing scenarios. Segmentation & Targeting Create customer segments using Adobe Campaign’s data model and query capabilities (SQL).Leverage behavioural, transactional, and demographic data to build targeted lists.Manage suppression, seed lists, and ensure compliance with opt-in/opt-out rules. Personalization & Templates Configure personalization blocks, dynamic content, and message templates.Work with creative teams to build responsive, personalized email templates. Campaign Optimization & Reporting Monitor campaign performance (delivery, open rates, click-throughs, conversions).Conduct A/B testing and provide insights for optimization.Generate campaign reports and dashboards for stakeholders. Cross-Functional Collaboration Partner with data, analytics, and IT teams to ensure smooth campaign execution.Work with marketing stakeholders to translate business requirements into technical campaign setups.Ensure campaigns align with brand guidelines and compliance requirements. Required Skills & Qualifications 3–7 years of experience in Adobe Campaign (Classic/v8) campaign execution and management. Strong knowledge of email marketing best practices (deliverability, compliance, CAN-SPAM, GDPR). Experience with SQL and JavaScript for segmentation and audience building . Hands-on knowledge of campaign workflows, typologies, schemas, personalization, and message templates . Understanding of data flows, customer journeys, and campaign automation . Familiarity with multi-channel orchestration (Email, SMS, Push, Direct Mail). Strong analytical skills and experience working with reporting & campaign optimization . Ability to collaborate with marketing, data, and technology teams . Excellent communication and project management skills. Nice to Have Experience with Adobe Experience Cloud products (AEP, Journey Optimizer, Adobe Analytics, Adobe Target). Knowledge of HTML, CSS, JavaScript for email template troubleshooting. Exposure to integration with CRM/CDP systems (Adobe AEP, Snowflake, etc.).
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Manager EXL/M/1546393
22 hours ago
Gurugram, India exl Full timeJob Description :A successful candidate would work as an EXL consultant with a leading Financial Services Organization on an unsecured lending portfolio. The job will require the consultant to work on: Support tactical & strategic risk analytics initiatives for Mexico based banks’ Risk team Design A/B testing frameworks with Design of Experiments (DOE)...
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Assistant Manager EXL/AM/1397287
22 hours ago
Gurugram, India exl Full timeJob Description Assistant Manager EXL (NASDAQ:EXLS) is a leading operations management and analytics company that helps businesses enhance growth and profitability in the face of relentless competition and continuous disruption. Using our proprietary, award-winning Business EXLerator Framework™, which integrates analytics, automation, benchmarking, BPO,...
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Senior Manager EXL/SM/1499747
22 hours ago
Gurugram, India exl Full timeJob Description EXL (NASDAQ:EXLS) is a leading operations management and analytics company that helps businesses enhance growth and profitability in the face of relentless competition and continuous disruption. Using our proprietary, award-winning Business EXLerator Framework™, which integrates analytics, automation, benchmarking, BPO, consulting, industry...
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Senior Manager EXL/SM/1493744
22 hours ago
Gurugram, India exl Full timeJob Description : A successful candidate would work as an EXL consultant with a leading US Financial Services Organization on an unsecured lending portfolio. The job will require the consultant to work on: · Support tactical & strategic risk analytics initiatives for US based banks’ Risk team · Develop risk policy for Point of Sale (POS) lending,...
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Manager EXL/M/1498911
22 hours ago
Gurugram, India exl Full timeJob Description We are seeking an experienced banking professional with a strong background in model development to join our growing analytics and risk team. The ideal candidate will bring 3 to 5 years of hands-on experience in developing, validating, and implementing statistical and risk models within the banking or financial services sector. In this role,...
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Manager EXL/M/1498949
22 hours ago
Gurugram, India exl Full timeJob Description :The role will focus on supporting migration of Adobe Analytics to Customer Journey Analytics (CJA), Data collection and reporting practices of the client to drive incremental project initiatives through thought leadership. High degree of proficiency with implementation of Adobe Customer Journey Analytics (CJA) Leads initiatives focused on...
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Manager EXL/M/1506167
22 hours ago
Gurugram, India exl Full timeJob Description Technical Skills 1. JavaScript & HTML/CSS Understanding how tags interact with the DOM Writing custom JavaScript for tag conditions, variables, and custom HTML tags Debugging and troubleshooting tag behaviour 2. Data Layer Knowledge Familiarity with `dataLayer` in GTM and `data elements` in Adobe Launch Mapping business requirements to data...
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Assistant Vice President EXL/AVP/1546429
22 hours ago
Gurugram, India exl Full timeJob Description :A successful candidate would work as an EXL consultant with a leading Mexico Financial Services Organization on an unsecured lending portfolio. The job will require the consultant to work on: Support tactical & strategic risk analytics initiatives for banks’ Risk team Design A/B testing frameworks with Design of Experiments (DOE)...
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Lead Assistant Manager EXL/LAM/1490352
22 hours ago
Gurugram, India exl Full timeJob Description Role Overview: Doing independent research, analyze, and present data as assigned Expected to work in close collaboration with the EXL team and clients on general insurance actuarial projects for US/UK market. Critically examine and deep dive into pricing models Prepare detailed documentation for rate revision, rate review, pricing models and...
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EXL - Delivery Lead - Data Platform
3 days ago
Gurugram, India EXL Full timeDescription :Delivery Lead : Data & AI ModernizationLocation : All EXL LocationsExperience : 15+ yearsTravel : As required across geographiesWork Hours : Flexible support to global time zonesAbout the Role : We are looking for a Delivery Lead with a strong technical foundation and proven experience in scaling teams and accounts, particularly in data...