Social Media Manager

4 days ago

Mumbai, India Ionic Wealth Full time

Company Description

At Ionic Wealth, we are revolutionising wealth management with a blend of industry expertise and advanced technology. Our innovative wealth-tech platform is tailored for high-net-worth individuals, providing strategic investment solutions and personalised service. With the support of Angel One, India's largest publicly listed retail brokerage, we offer a solid foundation for your wealth journey. We empower our clients with exclusive investment opportunities, simplified private market transactions, and comprehensive portfolio reviews using proprietary technology to deliver tailored recommendations from our experts.

Role Overview

We're looking for a sharp, creative, and strategic Social Media Lead
who can drive engagement, grow our digital presence, and build a strong voice for Ionic Wealth across platforms. You'll own content calendars, campaigns, community, and performance — and work closely with brand, design, and leadership to bring Ionic's vision to life online.

Key Responsibilities

  • Develop and execute the
    end-to-end social media strategy
    across LinkedIn, Instagram, Twitter/X, YouTube, and other relevant channels.
  • Build
    platform-specific content calendars
    in collaboration with design, content, and product teams.
  • Write or edit
    posts, captions, scripts, and creatives
    with a strong understanding of voice, tone, and audience.
  • Track key trends and conversations in investing, wealth tech, HNI behaviour — and respond in a timely, relevant way.
  • Launch and manage
    paid campaigns
    for follower growth and engagement.
  • Analyse performance metrics and optimise for reach, engagement, and conversion.
  • Work with external creators, finfluencers, or media partners where relevant.
  • Lead
    community engagement
    — from DM responses to comments and event-based activations.
  • Partner with leadership and compliance to ensure content is aligned, accurate, and appropriate.

What We're Looking For

  • 5+ years of experience in social media, content marketing or brand — preferably in
    fintech, wealth, or premium B2C
    segments.
  • Sharp understanding of
    all social media platforms
    — their audiences, formats, and what drives performance.
  • Prior experience managing teams, agencies or creators is a plus.
  • Comfortable working in a
    fast-paced, startup environment
    .
  • Ability to
    translate financial concepts
    into clear, engaging, platform-friendly content.
  • Understanding of investing, wealth, and financial concepts is a bonus.

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