Copy Writer

2 weeks ago


Delhi, India Social Pumpkin Full time
Job Overview:

We are looking for a creative and detail-oriented

Copywriter

to join our marketing team. The ideal candidate will be responsible for crafting compelling, clear, and engaging copy for various platforms, helping to drive brand engagement and conversion. As a Copywriter, you will play a key role in shaping our clients' brand voices and delivering impactful messages that resonate with target audiences across digital, print, and social media channels.Key Responsibilities:

Content Creation:Write creative and persuasive copy for websites, blogs, social media, email campaigns, advertisements, brochures, press releases, and other marketing materials.Campaign Development:Collaborate with the creative and digital teams to develop content that aligns with marketing strategies, from concept to final execution.SEO and Web Copy:Optimize content for SEO, ensuring high visibility and traffic. Write clear and compelling copy for landing pages, product descriptions, and web banners with conversion-focused messaging.Brand Consistency:Ensure a consistent brand voice and tone across all communication channels, tailoring content to different platforms and audiences.Research and Strategy:Conduct market research to understand the audience's preferences and behavior. Use these insights to create targeted and relevant content that addresses customer pain points and needs.Collaboration:Work closely with designers, digital marketers, and social media managers to create cohesive and visually appealing campaigns that blend copy and visuals.Editing and Proofreading:Edit and proofread copy to ensure grammatical accuracy, clarity, and consistency in brand messaging.Social Media Copy:Write engaging, shareable, and interactive copy for various social media platforms, including captions, headlines, and post descriptions.Qualifications:

Experience:Proven experience as a copywriter, content creator, or similar role within a marketing agency or related field.Writing Skills:Exceptional writing, editing, and proofreading skills, with the ability to adapt style and tone to suit different platforms and audiences.SEO Knowledge:Understanding of SEO principles and how to integrate keywords naturally into copy to boost search engine rankings.


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