Copywriter and Producer

1 week ago


Chandigarh, India Mirchi Full time
Mirchi is looking for Creative Copywriter and Show Producer for Chandigarh Location. The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that will separate us from the crowd.

No. of positions - 1 Copywriter and 2 Producers

Show Producer - (KEY RESPONSIBITILES ):

To conceptualise, plan and execute shows for the station;Monitor and develop content in conjunction with the RJ and PH for the showDevelop and implement show themes and ensure freshness of contentIdeate for various segments of the shows, for which this person must be up to date with the current events and happenings around the cityGuide & Mentor the RJs on the kind of content that would work in their favourCoordinate and arrange celebrities / guests / callers for the showCreate and use appropriate sound bytes, interviews, and packaging elements for the showTo edit and package the sound bytes of Radio Jockeys and callers in order to air them.To monitor competition on a regular basisContribute to creating the events plan for the month and quarterDevelop and contribute to ideas for clients based on sales briefCheck RJ weekly reports and schedule (Roster)To make program promos – coordinate with the copy writer and promo producer to create jingles / promos / bumpers for the show

Copywriter (KEY RESPONSIBITILES):

Create ideas & write copy that makes for great content on air & across other mediums for the consumer.Develop ideas and be a part of the station Programming Team that contributes to show concepts, show content, & thus play a key role in enhancing the on-air listenership.Create ideas & concepts for proactive client pitches keeping in mind the client’s marketing objectives & Brand Mirchi guidelines.Write scripts for radio commercials based as per the client briefs & create sketches (Copy with Voice over) for client approvals / Sales approvals.Write scripts / story boards for all promos, show promos, channel IDs etc based on the brief received from the Station Content Head / Show ProducerGive a humorous bent to content used by the RJs. Assist RJs in developing their show content as well as write storyboard to enhance their digital presence, as and when required.To be proficient in both short and long form writing styles.Creating 360-degree content ideas including radio, Digital, On-ground by scripting & conceptualising ideas across mediumsTurn around the copy requirements speedily & with a quality focus within the defined timelinesTranslate and adapt copies received from other stations to be aired in the local stationCoordinate multi-location activities with respect to scripting and content

Qualifications

Bachelor's degree or equivalent experience in Advertising3+ years' of marketing or copywriting experienceExcellent written and verbal communication skillsHighly organized with excellent attention to detail

Personal Attributes:

Passionate consumer of various Entertainment Formats (Films, Music, Social Media, Sports, etc)Excellent communication skillsGood interpersonal skillsMust be well read & well informed about important socio – cultural aspects of the city / state / societyKnowledge of local language is mandatory



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