MarCom Manager at India's Leading Ayurveda and Integrated Medicine Brand

3 weeks ago

Bengaluru, India Winnerbrands Full time

Location: Bangalore
Experience: 5–6 years
Employment Type: Full-time
Reporting To: COO

About the employer brand:

A pioneer in precision Ayurveda and integrative medicine, the organization has been transforming healthcare for 20 years. As part of a leading hospital group, it combines the timeless wisdom of Ayurveda with evidence-based practices to deliver patient-centric care and wellness solutions. With a strong legacy and a focus on innovation, the brand is redefining how Ayurveda is experienced in modern healthcare.

Role Overview

We are looking for a dynamic and hands-on MarCom Manager who can drive marketing initiatives that build brand visibility, enhance patient engagement, and accelerate business growth. The role demands both strategic thinking and on-ground execution, collaborating closely with management, doctors, and patients to deliver impactful campaigns.

Job Description

  • Develop and execute integrated marketing and communication strategies across online and offline channels.
  • Drive patient acquisition and engagement through innovative campaigns, partnerships, and activations
  • Build brand awareness and ensure consistent messaging and positioning across touchpoints.
  • Develop content and creatives aligned with the values of credibility, trust, and wellness.
  • Partner with corporates, wellness communities, and local stakeholders to strengthen visibility.
  • Coordinate with clinics and centers to roll out marketing promotions consistently.
  • Manage social media, website, and digital campaigns to drive engagement and lead generation.
  • Collaborate with agencies/freelancers to create impactful content and collaterals.
  • Track campaign performance, impact, and ROI with data-driven insights.
  • Manage budgets efficiently for local activations and marketing programs.

Job Requirements/Mandatory Skills

  • 5–6 years of experience in marketing, with strong focus on offline/B2C initiatives.
  • Prior experience in healthcare, wellness, or community-driven sectors preferred.
  • Hands-on experience in event management, partnerships, and stakeholder engagement.
  • Good coordination skills for working with agencies and internal teams.
  • Based in Bangalore and willing to travel across hospital centers and event locations.
  • Bachelor's degree in Marketing, Business Administration, or related field.

Why should you apply for this job?

  • Opportunity to shape and grow the brand of India's leading Ayurveda healthcare provider.
  • First-hand exposure to healthcare marketing in a purpose-driven, patient-centric environment.
  • A collaborative, entrepreneurial, and high-impact workplace culture.

About WinnerBrands

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by , a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at

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Thanks,

WinnerBrands Team

Department

Marketing

Locations

Bengaluru

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