New Product Introduction Specialist
2 days ago
Job Description: New Product Development Specialist
Location: New Delhi, India
Company: MARS Cosmetics
About MARS Cosmetics:
MARS Cosmetics is a globally recognized beauty brand that thrives on innovation, diversity, and empowering individuals through high-quality beauty solutions. Headquartered in New Delhi, MARS Cosmetics is committed to offering groundbreaking products that meet the ever-evolving needs of consumers worldwide. We are seeking a passionate and creative New Product Development Specialist to join our product development team and help drive the future of our product portfolio.
Position Overview:
The New Product Development Specialist will be responsible for leading and supporting the development of new products from concept to launch. This role requires a keen understanding of consumer trends, market needs, and the ability to translate those insights into successful beauty products. The ideal candidate will work cross-functionally with R&D, Marketing, Supply Chain, and Sales teams to ensure new products are developed on time, within budget, and align with the brand’s values and goals.
Key Responsibilities:
- Product Conceptualization & Innovation:
- Lead the development of new product ideas based on consumer trends, market research, and competitive analysis.
- Collaborate with cross-functional teams (R&D, Marketing, and Packaging) to bring innovative concepts to life.
- Propose and develop product formulations, packaging concepts, and feature enhancements in line with brand guidelines.
- Market Research & Trend Analysis:
- Stay updated on emerging trends in the beauty and cosmetics industry to drive product innovation.
- Conduct competitive analysis to identify market gaps, product opportunities, and potential consumer demands.
- Organize consumer focus groups, surveys, and other research methods to gather insights on product concepts.
- Project Management:
- Manage the end-to-end product development process from ideation to final launch.
- Work closely with the R&D team to ensure formulations meet regulatory standards and consumer expectations.
- Collaborate with Supply Chain, Marketing, and Sales teams to ensure successful product delivery, launch, and post-launch tracking.
- Cross-Functional Collaboration:
- Coordinate with internal departments (Marketing, Supply Chain, Sales, and Packaging) to align on product development timelines, resource allocation, and marketing strategies.
- Ensure effective communication between teams to resolve challenges and meet deadlines.
- Provide ongoing support to Marketing for product positioning, messaging, and promotional plans.
- Testing & Product Validation:
- Coordinate with R&D and external labs for product testing, including stability, efficacy, and consumer safety.
- Ensure products undergo thorough testing, and collaborate with regulatory teams to ensure compliance with local and international standards.
- Budget & Timeline Management:
- Monitor and manage the product development budget, ensuring projects are delivered on time and within financial constraints.
- Ensure that all product development milestones are met according to the defined timeline.
- Documentation & Reporting:
- Maintain detailed records of product development processes, including timelines, formulations, and test results.
- Prepare regular updates and reports for senior leadership on project progress, challenges, and successes.
Qualifications:
- Education:
- Bachelor’s degree in Chemistry, Pharmaceutical Sciences, Cosmetic Science, or a related field (Master’s degree or relevant certifications in Product Development or Cosmetic Science is a plus).
- Experience:
- 3-5 years of experience in new product development, preferably in the cosmetics, beauty, or FMCG industry.
- Strong background in formulation development, packaging innovation, and market analysis.
- Experience managing the entire product development cycle from concept to launch.
- Knowledge of regulatory requirements in the beauty and cosmetics industry (local and international).
- Skills:
- Strong project management skills with the ability to handle multiple projects simultaneously.
- Excellent understanding of consumer behavior and beauty industry trends.
- Creative and innovative mindset with a passion for beauty products.
- Strong communication skills with the ability to collaborate across functions and present ideas effectively.
- Proficiency in product development tools, project management software (e.g., Microsoft Project, Trello), and other industry-specific software.
- Other:
- Highly organized with attention to detail and the ability to meet tight deadlines.
- Analytical, with the ability to interpret data and provide actionable insights.
- Strong problem-solving skills and proactive in identifying solutions.
Why Join MARS Cosmetics?
- Competitive salary and benefits package.
- Opportunity to be part of an innovative, fast-growing global brand.
- A creative and dynamic work environment with room for growth and career advancement.
- Collaborative team culture focused on passion, innovation, and personal development.
If you are passionate about driving innovation in the beauty industry and have a strong track record in new product development, we encourage you to apply and join MARS Cosmetics in shaping the future of beauty.
How to Apply:
Please submit your resume along with a cover letter outlining your experience, qualifications, and why you would be a great fit for this role to (HR email/LinkedIn job application link).
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