App Store Optimization Specialist

2 weeks ago

Mumbai, India Sportskeeda Full time

Kiddopia, a global leader in kids' learning and entertainment apps, is looking for an ASO Specialist to join their growth team. If you're passionate about driving app visibility, installs, and subscriptions through data-driven optimization – they'd love to connect

Role:

  • Optimize app listings (titles, keywords, creatives) across iOS & Google Play.
  • Research competitors and trends to boost rankings & discoverability.
  • Test and analyze icons, screenshots, and videos to improve conversions.
  • Track ASO metrics (impressions, installs, conversion, subscriptions, renewals).
  • Collaborate with design, product & marketing teams to align on growth strategy.

Requirements:

  • 2–4 years of hands-on ASO experience (gaming/edtech preferred).
  • Strong with ASO tools (AppTweak, Sensor Tower, MobileAction, , etc.).
  • Analytical mindset with experience in MMPs, App Store Connect & Google Analytics.
  • Creative eye for app store creatives and messaging.
  • Comfortable working onsite in Mumbai (Worli location).

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