Business Analyst

2 weeks ago

bangalore, India GIVA Full time
GIVA ( ) is a venture-backed company that creates luxurious yet affordable silver jewelry for Men/women. We're looking to add more smart folks to our team who can put their heads down and solve a few interesting challenges as we scale our business.
Job Description - Business Analyst (Retention) (Freshers/Experienced (Maximum 2 Yrs))
For Freshers - Salary BEST in the industry
We are seeking a highly motivated and dynamic Business Analyst (Retention) to join our
team. As a Business Analyst, you will play a crucial role in supporting our marketing efforts
and contributing to the success of our organization.
Key Responsibilities:
● Net Promoter Score Analysis: Prepare detailed weekly/ monthly reports and presentations
to communicate the NPS issues. Root cause analysis, NPS benchmarking, Trend analysis,
Closing the loop with relevant stakeholders.
● Market Research: Conduct market research to stay updated on industry trends, competitor
activities, and consumer behaviour. Utilise research findings to propose innovative marketing
strategies.
● Performance Analysis: Monitor the effectiveness of CRM initiatives by analyzing key
performance indicators (KPIs) and providing actionable insights. Use data-driven
approaches to identify trends, opportunities, and areas for improvement.
● Customer Retention CRM Activities: Collaborate with the marketing team to execute and
manage various CRM campaigns. This includes SMS, WhatsApp, email marketing, app
notifications, customer segmentation, etc.
● Campaign Performance Reporting: Prepare detailed reports and presentations to
communicate the performance and impact of CRM activities to the marketing and
management teams. Publish weekly, and monthly reports.
Skills and Qualifications:
● Bachelor's degree
● Analytical & Logical Thinking: Strong analytical & logical skills to interpret data and derive
valuable insights. Ability to connect data points and propose data-driven recommendations.
● Numerical Proficiency: Comfortable working with numbers and proficiency in data analysis
tools, such as Excel, Google Analytics, or similar software.
● Adaptability: Ability to adapt quickly to changing marketing trends and technology
advancements.
● Detail-oriented: Attentive to detail, ensuring accuracy in data management and reporting.
● Team Player: Strong collaborative skills and a positive attitude to work effectively in a
team-based environment. Willingness to learn
Hiring based on Assignment Valuation (Please find the assignment below)
GIVA MARKETING ASSOCIATE ASSIGNMENT
1. An ant climbs a well in such a way that during the day, it climbs 3 feet, and
during the night, it slips by 2 feet. If the depth of the well is 20 feet, how long
will it take for the ant to climb up the entire well?
2. Which city are you from? Estimate the number of cars in your city.
3. Which Indian D2C brand do you like to follow for its marketing activities and
why? Answer only from the perspective of app notifications and/or email
marketing.
4. Nine people P, Q, R, S, T, U, V, W, X are watching a movie in a theatre sitting
in a row facing North. Q is at one end of the row. W is seated adjacent to both
U and V. R is to the immediate right of S and at the third place to the right of T.
P is immediately to the left of U. U is at the third place to the left of Q. Find out
what is the possible arrangement?
Interested candidates Complete the assignment and share updated CV to

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