Digital Marketing Manager
4 weeks ago
Whizamet is a value-driven marketing agency. We drive revenue growth for remarkable B2B companies. Our integrated services cover every aspect of B2B marketing, content, lead generation, website design & development, and sales enablement. We are passionate about scaling the growth of B2B companies. We create practical strategies for your business growth along with executing the best-in-class techniques that expedite brand transactions.
Roles and Responsibilities:
- Develop and implement all advanced digital marketing campaigns e.g. Pay-per-click (PPC)/Pay-Per-Performance (PPP), Search Engine Marketing (SEM)/Search Engine Optimization(SEO), Email Marketing, Send Marketing Messages (SMS) campaigns, Online Reputation Management (ORM).
- Build and maintain our social media presence.
- Measure the overall ROI and KPIs of all digital marketing campaigns.
- Identify current marketing trends and insights.
- Optimize the costs and campaign performance based on these insights.
- Develop creative digital marketing growth strategies.
- Plan, execute and measure conversion tests to create strategic planning accordingly.
- Work with internal teams to create landing pages and improve the consumer experience.
- Use your analytical abilities to assess the experience of our audience over multiple channels.
- Help in setting and optimizing marketing funnels (e.g., click funnel, conversion funnel, etc.).
- Developing detailed designs, plans & Strategies, monitoring progress as well as writing up reports.
Requirements:
- Good communication skills.
- Proven 6+years of experience in Digital Marketing Manager, Digital Marketing Specialist or a similar role in the Marketing Department.
- Good knowledge of ad serving tools like Epom, DART, Aglare, Adzerk, etc.
- Outstanding experience in setting up and optimizing Google Adwords campaigns.
- Understanding of landing pages optimization, user funnels and A/B testing
- Proficiency in using website analytics tools, ad serving tools and marketing software
- Strong organizational and leadership skills
- Analytical mindset with numerical aptitude
- Keen to take challenges on daily basis.
- Must have an experience of the international market.
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