Content Marketing Associate

CONTENT MARKETING ASSOCIATE WORK EXPERIENCE: 1-2 YEARS LOCATION: LOWER PAREL, MUMBAI WORK MODE: WORK FROM OFFICE About SEED Global Education: SEED Global Education is a UK-headquartered higher education strategy & consulting firm that aims to help universities grow their international footprint and build a local presence in key strategic markets . Our mission is to be the market leader in providing innovative and strategic solutions for market entry, expansion and diversification. At SEED, we pride ourselves on our comprehensive understanding of the higher education market in India, Middle- East & Africa. Having worked with numerous reputed universities and higher education service providers, the founding team has rich experience in developing strategies to help universities attract greater international representation. SEED's mission is to be the market leader in providing innovative strategic solutions catered for market entry , expansion , and diversification . We have offices in Mumbai, London and Accra. SEED Global Education works with several leading universities across the globe such as Imperial College Business School, Columbia University, Duke University, University of California, Berkeley, University of Toronto - Rotman, New York University, INSEAD, etc. Position Overview: As a Content Marketing Associate you will craft compelling content that educates and engages students aspiring to study abroad. From blogs to and video scripts & website content, you’ll play a key role in building our brand presence and guiding students through their decision-making journey. You’ll gain hands-on experience in the study abroad ecosystem, student journeys, and the digital marketing strategies used by global education brands. Responsibilities: Craft clear and impactful messaging for internal and external communications, including press releases, executive communications, and company announcements. Conduct thorough research on industry trends, competitor activities, and audience demographics to inform content development. Develop comprehensive content strategies aligned with organizational goals and target audience preferences. Research, plan, and generate high-quality, original content across multiple formats, including articles, blogs, website pages, and video scripts. Conduct keyword research, optimize content for SEO, and implement on-page SEO best practices to enhance organic visibility . Collaborate with counselling, design, and digital marketing teams to create student-focused content on trending study abroad topics, as well as personalized content for upcoming events and key offerings. Work with internal stakeholders, subject matter experts, and external partners to ensure content accuracy, relevance, and alignment with organizational messaging. Monitor content performance using analytics tools (Google Analytics, Search Console) and provide actionable recommendations for continuous improvement. Stay updated on content marketing trends, SEO strategies, and best practices for audience engagement . Canva to create visual-first assets (like social media graphics, blog post headers, or basic infographics) to support marketing campaigns and content. The responsibilities are inclusive but not limited to parameters as stated. Additional responsibilities can be assigned or current duties can be altered to match the business requirements. Requirements: 1–2 years of experience in content marketing, copywriting, or digital marketing. Experience in the education/study abroad sector. Strong command of English, with excellent writing, storytelling, research, and editing skills. Basic knowledge of SEO, including keyword research, on-page optimization, and content analytics. Proficiency in graphic designing tools like Canva Hands-on familiarity with key SEO and analytics tools such as Google Keyword Planner, Google Analytics, and Google Search Console. Ability to work collaboratively in a fast-paced, team-oriented environment, managing multiple projects simultaneously. Benefits: Competitive salary commensurate with experience. Professional development opportunities. Dynamic and inclusive work culture with opportunities for growth and advancement. Join us at SEED Global Education and be part of a team that is shaping the future of education through technology. Together, we can make a meaningful impact on the lives of learners around the world. Apply now to embark on an exciting journey with us To know more about SEED, visit our website & social media handles Website – Instagram – YouTube– LinkedIn – For further information you can reach out to BHAVNA MANCHANDA on