Content Writer

2 weeks ago

Bengaluru, India A.I.D.A. - AI Driven Agency Full time

Company Description

AIDA is a fast-growing
B2B tech specialist advertising agency
located at Koramangala in Bangalore. The agency partners with leading technology companies to deliver impactful digital brand experiences using modern marketing techniques. Services encompass branding, digital marketing, e-commerce solutions, email marketing, graphic design, web design, and specialized expertise in UX/UI, event collaterals, and campaign strategy for tech-centric businesses.

Role Description

There is
currently an opening
for a Content Writer, operating from the Bangalore office located at Koramangala. The role requires creating engaging, SEO-optimized, and tech-savvy content for a variety of digital assets, designed to support B2B marketing objectives:

  • Website copy
  • Business presentations
  • White papers
  • Blogs and articles
  • Event collaterals
  • Social media content (posts, ads)
  • Other digital marketing materials and PR releases

The focus is on producing content for clients primarily in the IT, Software, and Digital Technology sectors, applying marketing frameworks to maximize impact in business-to-business communication.

Qualifications

  • Excellent vocabulary and written communication skills
  • Strong marketing acumen; adept in leveraging good practices of B2B principles
  • Exposure to writing SEO-friendly and digital marketing-oriented content, particularly for B2B tech audiences
  • Ability to proofread, edit, and ensure high-quality output
  • Demonstrated attention to detail and mastery of grammar
  • Collaborative mindset and ability to work effectively in creative teams
  • Bachelor's degree in English, Marketing, Communications, or a related field
  • Not more than 2 years of hands-on experience as a copywriter/content writer in advertising agencies, marketing consultancies, or technology companies.
  • Portfolio or examples of work in blog writing, social media campaigns, website content, white paper development, and digital ad copy
  • Freshers with a flair of writing are also welcome to apply.

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