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Planning Manager

3 months ago

Gurgaon, India Omnicom Media Group India Full time
Manage day-to-day media planning activities to ensure optimization and performance of on-going media campaigns.Work closely with Brand Managers on the client side to address their queries and provide strategic analysis of campaigns on a regular basis.Monitor and share updates on media plan implementation and prepare presentations for clients with insights and corrective measures through data crunching and research.Create, maintain and share media plans, flowcharts, buying guidelines, budget and spends summaries as well as competitor analysis on a weekly and monthly basis.Track progress of media campaigns and address any issues related to campaign execution in consultation with the senior management.Evaluate vendor proposals, discuss projections, impact properties and partnership with channels.Coordinate with various channels once media campaign is on air.Keep abreast with new trends in the media planning landscape (offline and digital).

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