Influencer Marketing Associate

4 weeks ago


west bengal, India Nestasia Full time
Nestasia is looking for an Influencer Marketing Associate who will identify new partnership opportunities, develop relationships with prominent influencers, and brainstorm creative and engaging content ideas for influencer campaigns targeting different social media platforms.
Nestasia aims to provide a very wide assortment of new and unique products to customers at affordable prices. The Influencer Marketing Executive has to monitor and manage brand value, processes and experience in the assigned space.
Duties and responsibilities:
Overseeing the development and implementation of all influencer campaigns from ideation to execution
Set up and track Key Performance Indicators (KPIs) to measure the campaign’s success
Serve as a liaison between our brand ambassadors/influencers and the marketing team
Identify new opportunities for collaborating with established influencers and come up with innovative ways to approach influencer campaigns
Cultivate professional partnerships with existing contacts
Work with the marketing and design team to post influencer content on social media platforms
Research market data and trends to establish best practices related to influencer campaigns
Generate and present reports on campaign performance
Keep up-to-date with the latest trends on
Desired Candidate Profile:
Excellent communication and relationship-building skills
Should have attention to details
Should have good work ethics and calm attitude
Ability to work with multiple stakeholders/ external agencies including creative
Digital media understanding, planning and evaluation
Strong creative sensibilities
High ownership and passion
Thorough understanding of current social media and influencer marketing trends

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