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Head of Commercial
6 days ago
Provide strategic direction to the sales team, setting ambitious targets, and driving sales performance across diverse channels and regions.
Oversee the development and implementation of comprehensive marketing strategies, leveraging market insights to drive brand positioning and consumer engagement.
Lead initiatives for market penetration, exploring new business opportunities, partnerships, and innovative market entry strategies.
Drive financial analysis, forecasts, and budgeting for commercial activities, ensuring alignment with overall financial goals and objectives.
Foster collaboration across departments, ensuring synergy between sales, marketing, finance, and operations to achieve common commercial goals.
To conduct in-depth market research, analyzing consumer trends, competitors’ strategies, and merging market opportunities to drive business growth.
Collaborate with product teams to develop and implement effective product strategies, including pricing, packaging, and innovation to meet market demands.
Cultivate and maintain strategic relationships with key clients, ensuring exceptional service delivery and customers’ satisfaction.
Provide inspirational leadership to the commercial team, fostering a culture of excellence, innovation, and continuous development.
Implement KPIs and metrics for performance evaluation, regularly analyzing and interpreting data to drive informed decision-making.
Ensure compliance with industry regulations, maintaining ethical standards in all commercial activities.
Engage with internal and external stakeholders, including partners, investors, and regulatory bodies, fostering productive relationships.
Drive a culture of innovation and adaptability, staying abreast of industry advancements and implementing progressive strategies.
Oversee brand management initiatives, ensuring brand consistency, and safeguarding and the company’s reputation
Conduct comprehensive reviews of commercial performance, initiating corrective measures and strategic pivots as required.
Drive operational efficiency and cost-effective strategies within commercial operations, optimizing resources for maximal ROI.
Lead negotiations with key partners, suppliers, and stakeholders, securing mutually beneficial partnerships and agreements.
Develop and execute strategies for international market expansion, evaluating market potential and opportunities for growth.
Act as a thought leader, representing the organization at industry events, conferences, and forums to bolster the company's reputation and influence.
Carry out duties in complying with Company’s Food Safety System, Company’s Environment Guidelines, Company’s Health and Safety Guidelines, Company’s Policy and Procedures, etc. by maintaining, evaluating and continuous improvement.
Perform task and work requirements as and when required and assigned.
AUTHORITIESTo conduct customer satisfaction or feedback survey
To stop any unauthorized use of registered trademark and/or product labeling
Authorized spokesperson shall be appointed to deal with public media
Requirements
EducationMaster’s degree in Business Administration, Marketing or related field is preferred
WorkplaceIpoh HQ
Working ExperienceMore than 5 years of extensive leadership experience in commercial roles within the MFCG Industry
Language ProficiencyBahasa Malaysia, English
Travel RequirementsYes
Other SkillsVisionary and strategic thinker with exceptional leadership abilities
Strong analytical skills with a data-driven decision-making approach
Exceptional communication, negotiation, and interpersonal skills
Resilient, adaptable, and capable of thriving in a fast-paced, dynamic environment
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