Digital Marketing Manager

4 weeks ago


Kolkata, India Pranshakti Wellness Pvt Ltd Full time
Company Descriptions:

1. Ayurvedic Wellness Centre2. Toni&Guy Hairdressings3. Kid's Garment Online Sales

Role DescriptionThis is a full-time role for a Digital Marketing Manager at

Pranshakti-

Wellness, Fashions & Beauty, located in Kolkata. The successful candidate will be responsible for executing and managing Digital Marketing campaigns, developing integrated strategies for ecommerce, social media platforms and monitoring its performance. The candidate will work closely with cross-functional teams to develop creative content that aligns with the brand strategy and audience insights.

QualificationsBachelor's or Master's degree in Marketing, Communications, Business Administration, or a related fieldProven experience in managing Digital Marketing platforms and executing successful social media campaigns in a corporate, agency or in-house marketing roleExcellent communication skills, both written and verbal, and the ability to develop high-quality contentDemonstrable experience in utilising social media management tools and analytics to optimize campaign performanceAbility to work within a cross-functional team and interact with internal stakeholders, such as designers, copywriters, and sales executivesExcellent analytical, project management, and time management skills with the ability to multitask and prioritise effectively in a fast-paced environmentFamiliarity with industry-standard software and media platforms (Photoshop, InDesign, Google Analytics, and Ads) and experience in generating reports and presenting findings to senior managementA passion for wellness and health is desirable



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