Digital Marketer

3 weeks ago

Gurugram, India OSV FTWZs Full time

Key Skills Required:

  • Excellent knowledge of all facets of Digital Marketing
  • Good and updated knowledge and hands-on experience in SEO and building organic audience/traffic
  • Experience in running PPC more specifically Google ads and LinkedIn ads
  • Good taste in design and selection of color pallets suitable to brand development
  • Experience in content marketing, creation and selection
  • Experience in running Email Marketing campaigns
  • Must have conducted lead generation and performance marketing campaigns with proven results
  • Highly creative with Experience in identifying target audiences and devising digital

campaigns that engage, inform and motivate

  • Proficient in marketing research and statistical analysis

Job Description:

  • To strategize the company's digital marketing plan
  • To manage and improvise the company's on-page as well as off-page SEO
  • To plan, and execute the latest SEO strategies in the best interest of the company
  • To appoint and manage freelancers as well as interns/team members
  • To plan, design and execute Email Marketing campaigns
  • To manage and design posts of company's social media pages
  • To consistently update and use new strategies and tools
  • To create/source content and put it to best use
  • Optimizing landing pages and creating user/sales funnels
  • Setting up and optimizing PPC campaigns on all major search engines specifically google and linkedin
  • Think through and come up with creative ideas for growth digital growth strategies for the company and the product through digital marketing
  • Present ideas, concepts, designs, and methodologies on ways to improve Company's overall digital presence
  • Liaise and collaborate with the current/new digital marketing companies
  • Identifies trends and insights and constantly optimizes spends and campaign performance based on the insights
  • Evaluate emerging technologies in digital marketing and propose an enhancement of services, features, at company's website, portals and campaigns
  • Design or Coordinate with graphic designers for creating posts and creatives
  • Coordinate with a website developer
  • Research and analyze and beat, competitor digital activities
  • To plan and execute all web, SEO, PPC, database marketing, email, social media, and display advertising campaigns

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