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Senior Analytics Engineer

2 months ago

India adaptive & co Full time

Adaptive & Co. is a leading Analytics and Performance Marketing Consultancy specializing in Measurement, Insights, Business Intelligence, and Data Activation.

We seek a highly technical and senior tag Implementation and GA4 Subject Matter Expert to join our measurement & engineering team. You will offer domain expertise and technical implementation services to support and maintain our growing portfolio of enterprise clients.

As Google Certified Marketing Platform Partner , we specialize in;

  • Google Analytics 4 / 360 / Firebase
  • Google Tag Manager
  • BigQuery
  • Google Cloud
  • Data/ Looker Studio
  • Looker
  • Google Ads

We also work with a variety of other enterprise MarTech platforms and APIs, e.g.

  • Measurement - Adobe, Mixpanel, Amplitude, etc
  • CRM - HubSpot, Salesforce, etc
  • MAP - Marketo, Pardot, etc
  • Warehouse - Amazon, Azure, Snowflake, etc
  • Visualisation - PowerBI, Tableau, Domo
  • Advertising - Meta, TikTok, LinkedIn, etc

**Required Platform & Technical Expertise

  • Min 5 years of hands-on technical engineering experience with Google Stack.
  • GMP Subject Matter Expert with a focus on Google Analytics / Tag Manager implementation
  • GA4 and Google Tag Management experience to Expert level, including Server-side tracking
  • Write quality HTML/HTML5/CSS, jQuery and JavaScript
  • BigQuery and Google Cloud
  • SQL and Python
  • Software development (PHP, Net)
  • Experience working with APIs - Marketing, MarTech & Advertising Platforms
  • Highly detail-orientated and takes pride in one's work - nothing short of excellent work will do
  • Experienced with non-Google platforms, including Hubspot, Salesforce, Adobe, Mixpanel, Segment, etc
  • Working knowledge of advertising platforms, such as Google Ads, Meta Ads, LinkedIn, etc

Responsibilities:

  • Work as a Technical Leader with our Solution Design team to define enterprise measurement solutions.
  • Create technical specifications for dataLayer development.
  • Implement enterprise-grade analytics and business intelligence solutions
  • Develop integrations and bespoke solutions, including working with APIs for product development
  • Scripting and technical problem-solving
  • Take ownership of the end-to-end process, from implementation to data validation.
  • Support the wider technical team on best practices and innovation
  • Establish standards to improve our proposition continuously.
  • Present ideas to senior stakeholders and clients in a digestible and actionable way

Please apply if you possess the skills and mindset to deliver world-class solutions.