![Riverforest Connections Private Limited](https://media.trabajo.org/img/noimg.jpg)
DVP / AVP - Team Lead – Campaign Management with a Large Private Bank
2 months ago
Responsibilities:
- Part of Credit Analytics, responsible to drive campaign delivery of pre-approved retail asset and SME/wholesale products.
- Engage with stakeholders for development and implementation of data-driven strategies
- Design & maintenance of response tracking, measurement, and comparison of success parameters of implemented campaigns.
- Provide analytical guidance on optimal utilization of available data with a combination of quantitative and qualitative approach to improve business volumes, restricting delinquencies & reduce cost.
- Use of segmentation to enhance use of data and improve precision in customer profiling and ensuring offers are in line with customer profile.
- Expert at analysing complex data and being able to interpret, reason, and convert into convincing proposition for business teams.
- Good knowledge of current trends in the field of analytics.
- Create advance reports and dashboards and drive the recommendations to facilitate faster decision making.
- Ensure end to end governance on the campaign bases which includes policy changes, UAT, deployment, documentation etc
- Manage audit related queries both internally and from the regulators.
- To mentor and provide guidance to the junior team members and to coach the senior members for future readiness.
- Basic understanding of the cloud environment like MS Azure to provide design thinking for job workflows that optimises and enables faster delivery of the campaigns.
- Any prior experience in Python, SQL is preferred. Proficient in MS Excel & PowerPoint and visualisation tools like Tableau & Power BI.
- Comfort in re-defining frontiers and passion for doing cutting edge work for campaign effectiveness and efficacy.
Experience - Min 10+yrs
Qualification - PG / Grad from IIT only
Candidate Profile : The candidate would be part of the credit analytics unit of one of India's biggest Bank and work as a Team Lead managing 10-12 members for the Cross-Sell team.
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