Paid Media Marketing Specialist- On Site

2 weeks ago

Surat, India Cloudairy Full time

We are seeking a results-driven
Paid Media Marketing Specialist
to plan, execute, and optimize digital advertising campaigns across multiple channels. The ideal candidate will have hands-on experience in paid search, social, display, and retargeting, with a strong focus on driving ROI and measurable growth.

Key Responsibilities

  • Develop, execute, and optimize paid media campaigns across Google Ads, Meta Ads, LinkedIn, and other relevant platforms.
  • Conduct keyword research, audience targeting, and competitor analysis.
  • Monitor and analyze campaign performance using analytics tools, providing actionable insights and recommendations.
  • Manage advertising budgets effectively, ensuring maximum ROI.
  • Collaborate with the content, design, and product teams to create compelling ad creatives and landing pages.
  • A/B test ad creatives, copy, and targeting to continuously improve campaign effectiveness.
  • Stay updated on industry trends, platform updates, and emerging paid media opportunities.

Requirements

  • Bachelor's degree in Marketing, Business, or related field (preferred).
  • 2–5 years of hands-on experience managing paid media campaigns.
  • Strong knowledge of Google Ads, Meta Business Suite, LinkedIn Campaign Manager, and other advertising platforms.
  • Proficiency with Google Analytics, Tag Manager, and tracking tools.
  • Demonstrated ability to manage budgets and deliver measurable results.
  • Strong analytical and problem-solving skills.
  • Excellent communication and collaboration abilities.

Nice to Have

  • Experience with programmatic advertising.
  • Familiarity with SEO and organic social media strategies.
  • Certification in Google Ads, Meta Blueprint, or other advertising platforms.

How to Apply:

Send your updated resume to
 or call us at 
.

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