SaaS Product Marketing Manager
4 weeks ago
Have you ever wondered, what does it take to succeed at the workplace ? Is it only technical skills or do behavior skills also play a role ?
Research suggests that 85% of job success depends on soft and behavioral skills and this is where Thriving Springs plays a critical role by helping organizations, teams and individuals build these skills and unlock their highest potential and achieve an all round success. It does this by assessing current levels of soft and behavioral skills and then helping in growing them through Thriving Springs’s innovative smart learning experience (LXP) platform that combines the power of emotional intelligence (EI) with artificial intelligence (AI) and learning experience (LXP) platform.
Note: Thriving Springs has successfully raised significant VC funding from both institutional investors and marquee angels with a very comfortable runway.
Why join Thriving Springs?
While there are many companies however, companies that are built with a clear purpose and mission to take humanity forward are rare. Thriving Spring is one of the pioneers in driving human productivity, fulfillment, and emotional intelligence forward through empowering millions of working professionals globally with soft and behavioural skills and assisting them in the flow of work. Thriving Springs is leading a worldwide and purpose-led movement to drive success at the workplace and we invite you to join this fun and adventurous journey with us. You will receive an attractive total compensation package including a competitive fixed salary, performance bonuses, and ESOP equity translating into non-incremental gains as the company grows into a potential unicorn. This is a leadership role and compensation will be very competitive and include a high degree of stock component along with high fixed and variable components.
Location: Hyderabad, India
Qualifications:
4+ years of strong marketing experience in B2B software and B2B SaaS (ideally in HR tech space)
Prior experience with branding initiatives, marketing events and scaled customer acquisition
Expertise and proven track record in performance and digital marketing (Linkedin and Google channels)
High enthusiasm, self motivated, emotional intelligence and customer centricity
Strategic mindset and high ownership and leadership
Formal degree in marketing (MBA) is a plus but not mandatory
Responsibilities:
1. Create an innovative brand story and execute brand building for Thriving Springs
2. Create user acquisition at scale and customer self-serve strategies and product led growth
3. Conceptualize, own and run digital marketing campaigns on linkedin and Google
4. Evangelize product with customers to seek feedback and be the bridge between customers and engineering
5. Engage with press and media to push the Thriving Springs brand as thought leader in learning management space
6. Drive social media presence, optimising website and SEO strategy for Thriving Springs
7. Take high ownership and demonstrate an entrepreneurial mindset in building a marketing narrative and creating a strong customer pipeline through marketing initiatives
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