Product Designer

1 week ago

Delhi, Delhi, India BinaryVlue Full time
About the Role We're looking for a Product Designer who lives and breathes the Apple ecosystem — someone who understands that great design is not just pixels, but taste, craft, and intuition. You'll be designing two high-potential D2C apps — one in health & fitness and one in productivity — both with iOS and Apple Watch at their core, built for a global audience that values design excellence.
Beyond the apps, you'll own the entire visual identity : from logo design and brand guidelines to App Store screenshots , marketing materials , and launch campaigns — ensuring a consistent, premium look across every user touchpoint.
What You'll Do Own the full design lifecycle : from ideation, flows, wireframes, and high-fidelity UI to production-ready assets.
Design Apple-first experiences — iOS (UIKit/SwiftUI), Apple Watch, iPadOS — then adapt to Android/Web as needed.
Create brand identity : logo, color palettes, typography, and visual guidelines.
Design marketing materials : App Store screenshots, social media graphics, pitch decks, and launch visuals.
Develop and maintain a scalable design system for product and marketing consistency.
Partner closely with developers for seamless design-to-dev handoff and QA on real devices.
Ensure dark mode, typography, and accessibility are flawlessly implemented.
Run usability checks and iterate based on feedback and analytics.
What You Bring 3+ years designing consumer-facing mobile products, ideally in D2C health, wellness, lifestyle, or productivity .
Mastery of UIKit, Apple HIG, SwiftUI patterns , and iOS design best practices.
Experience designing for Apple Watch and optimizing micro-interactions for small screens.
A portfolio showcasing brand design + in-app UI/UX + marketing creatives .
Strong Figma skills and fluency with Loom, Slack, Notion, and agile workflows.
Ownership mindset — you care about the product's impact in-market.
Your own Apple hardware: Apple Silicon Mac, iPhone (iOS 17+), Apple Watch for live testing.
Bonus points for:
Motion/interaction design (Framer, After Effects, Lottie)
AI-powered interface design
Voice-first, journaling, or productivity app experience
Copywriting instincts or UX writing skills
Our Stack & Culture Platforms: iOS (UIKit/SwiftUI), Apple Watch, Android, Web
Tools: Figma, Linear, Notion, Loom, GitHub
Culture: Lean, fast, design-forward — we value taste, speed, autonomy, and shipping small & often
Why You'll Love This Design Apple-first products for a global audience
Freedom to shape brand, product, and marketing end-to-end
Work with a founder & devs who obsess over design
Build two apps from early stage to scale
Have your work seen by thousands (soon millions)

If you dream in SF Pro , notice the kerning in a logo , and can make an App Store screenshot look like it belongs in an Apple keynote — we should talk.

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