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Digital Manager

2 months ago

aurangabad, India Adfactors PR Full time

About the Role:

As a Digital Manager, you will lead and manage the digital strategies for our top clients, focusing on services like online reputation management, social media marketing, content marketing, and business development. You will play a key role in driving business outcomes for major clients while maintaining a strong digital presence across multiple platforms.

Key Responsibilities:

Online Reputation Management (ORM):

  • Develop and implement ORM strategies to protect and enhance clients' online reputation.
  • Monitor digital channels for brand mentions and ensure proactive engagement to manage reputation risks.
  • Craft crisis communication plans for digital channels and implement them effectively.

Social Media Marketing:

  • Lead the planning and execution of social media strategies across platforms like Facebook, Instagram, Twitter, and .
  • Create content strategies that align with the brand's voice and business goals.
  • Analyze performance metrics to optimize campaigns and increase engagement, reach, and conversion rates.

Content Marketing:

  • Design and manage marketing strategies to build brand awareness and generate business leads.
  • Develop high-quality, engaging content tailored to different industry verticals.
  • Coordinate with content creators to ensure delivery of compelling narratives and corporate stories.

Business Development:

  • Identify and pursue new business opportunities by leveraging digital services.
  • Build and nurture relationships with potential clients to expand the company's client base.
  • Collaborate with the sales team to pitch digital marketing solutions that align with clients' business objectives.

Client Servicing:

  • Manage client relationships by acting as a key point of contact for digital strategies.
  • Understand client needs and deliver tailored digital solutions that meet their business goals.
  • Ensure timely reporting and feedback mechanisms are in place to measure success and client satisfaction.