Copywriter

3 weeks ago


delhi, India ARECHAR Full time
The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that will separate us from the crowd.
Copywriter Job Responsibilities
Researching topics related to industry and also identifying areas for improvement in our existing content
Preparing and publishing articles about our company’s products and services
Writing original copy for social media and ads
Editing and reviewing content generated by content writers
Monitoring content-related metrics (e.g. web traffic, conversion rates, etc.
Ensuring that our content is updated with the latest company news
Creating as well as overseeing weekly/monthly reports on content
Interviewing internal teams, clients, and industry experts for a better understanding of our products
Liaising with Designers for enriching text with visual aids (e.g. images, charts, etc.
Shaping tone and language for usage in brochures, banners, and sales emails
Using SEO practices for the purpose of optimizing articles and increasing their search rankings
Copywriter Job Requirements
At least a Bachelor’s degree in Marketing, Mass Communication, Journalism, or a relevant field
Prior experience as a Product Copywriter, Senior Copywriter, or a similar role
A portfolio of published works
Exceptional writing as well as editing skills
Ability to create small creative texts (e.g. social media posts) as well as large content pieces (e.g. product descriptions)
Experience with a content management system (e.g. WordPress)
Experience with keyword research and content optimization
Proficiency in English
Strong verbal as well as written communication skills
An analytical mind with a keen eye for details
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