Media Strategist
4 days ago
Job Details
About the RoleWe are seeking a skilled professional to join our team as a Media Strategist. This is a full-time position that requires 5 days of on-site work.
Location: UNITECH CYBER PARK, Durga Colony, Sector 39, Gurugram, Haryana 122003 (1st Floor, Tower-A)
Key Responsibilities- Create comprehensive media strategies aligned with client objectives, audience insights, and market trends.
- Analyze competitors to identify positioning opportunities and differentiation strategies.
- Understand META and Google Ads fundamentals.
- Collaborate with cross-functional teams for seamless integration of strategic plans.
- Develop compelling Digital media strategies and Media planning.
- Evaluate digital performance using data-driven insights and provide actionable recommendations.
- Stay updated on social media trends, platform updates, and emerging technologies.
- Build and maintain strong client relationships, understanding their business goals and providing strategic guidance.
- Apply primary and secondary research methodologies to gather insights.
- Minimum 1-2 years experience in social media strategy, digital marketing, Paid media or related fields.
- Proven track record of developing and executing Paid media strategies that drive business results.
- Strong analytical mindset to interpret performance metrics and translate them into strategic insights.
- Ability to lead strategic discussions and present ideas persuasively.
- Excellent project management skills.
- Confidence in managing client communication and aligning stakeholders.
- Proficiency in tools such as Google Keyword Planner, GA4, SEMrush, etc.
- Strong writing and storytelling abilities.
- Understanding of data triangulation, audience segmentation, and consumer journey mapping.
- Ability to create visually appealing PowerPoint presentations.
- Basis knowledge of paid media campaigns and influencer marketing.
- Agility to adapt to changing client needs and market dynamics.
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