Creative Director

3 hours ago

bangalore, India Trzy Innovationz Full time

Job Title: Creative Director – Events, Advertising & Content (Mumbai) Location: MUMBAI Department: Marketing / Brand Strategy / Creative Experience: 8-12 years in creative direction for brand campaigns, events, films/OTT Reporting To: Founder / VP – Brand Strategy / Head of Marketing Role Overview: We are seeking a visionary Creative Director to lead the ideation and execution of high-impact campaigns across events, advertising, and digital content for movie marketing and OTT platform shows . This role requires a bold thinker with strong roots in storytelling, experiential marketing, and short-form content creation. The ideal candidate will have a deep understanding of pop culture, youth trends, and entertainment, with a proven track record of delivering "never-seen-before" ideas through on-ground activations, digital films, branded content, and integrated campaigns. Key Responsibilities: Creative Strategy & Ideation Lead ideation for 360° campaigns across theatrical releases, OTT launches, and brand collaborations. Conceptualize unique, conversation-starting event ideas , from immersive fan experiences to PR-worthy stunts. Develop short-format video content concepts (for reels, teasers, influencer content, etc.) that break clutter. Campaign Development Interpret client briefs (from studios, OTT platforms, or brands) and translate them into bold, strategic creative concepts . Lead scripting, visual direction, and creative packaging of content across platforms. Own the storytelling arc for trailers, teasers, digital assets, and branded IPs. Events & On-Ground Activation Create disruptive, experiential events that align with campaign narratives — premieres, meetups, fan zones, influencer hangouts, etc. Collaborate with production teams to ensure high-fidelity execution of creative vision. Integrate new technologies (AR/VR, projections, interactive sets) where relevant. Creative Oversight & Team Leadership Lead internal design, copy, and film teams; manage external creative vendors and agencies. Review and approve creative deliverables for design, video, and content before client presentations. Mentor a team of junior creatives and freelancers to foster innovation and ownership. Key Requirements: 8+ years of experience in creative direction across events, advertising, films, or entertainment IPs . Strong portfolio in film/OTT campaigns, immersive events , and short video formats . Deep familiarity with Mumbai’s entertainment and influencer ecosystems. Outstanding storytelling, design sensibility, and pitch skills. Comfortable working in fast-paced, unstructured environments with high creative demands. Bonus Points If You Have: Worked on theatrical/OTT show marketing campaigns in India. Built original branded content IPs or viral campaigns. Experience with interactive formats like AR/VR installations or on-ground gamification. Agency-side and client-side hybrid experience.

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