Walk-In Drive | Campaign Operations-Media Planning

3 weeks ago

pune, India IPG Mediabrands Full time
Hello Everyone,
We are Hiring
Walkin Drive in Pune
We are currently looking for talented individuals for the role of Campaign Operations-Media Planning & Buying. Here you go with the Walkin details as below:
Date: Saturday, 1st June 2024
Time: 11 am to 5 pm
Interview Location: 4th & 5th Floor, Balaji Business Centre, Pune-Mumbai Express Highway, Baner, Pune.
Job Location: Kharadi, Pune
Open Positions: Executive / Senior Executive
Shift Hours : 09:00PM to 06:00AM
Contact HR: Chaithra Amin ( )
Please bring in your updated resume/CV with you and encourage your friends/referrals to directly walk-in with their updated resume at the above given address.
ROLE OVERVIEW: CAMPAIGN OPERATIONS
The Campaign Operations team is a centralized unit, that is in Mumbai and supports our planning & buying teams based in the USA, UK and Canada. This team will be responsible in ensuring all our TV & digital campaigns are executed accurately and are performing as per the goals for the campaign. This team plays an integral role within the campaign lifecycle and functions as an extension of our global teams. The successful candidate will have strong attention to detail, experience working with numbers and have strong communication skills. The person will also thrive in a team environment and have a high level of curiosity.
ROLES AND RESPONSIBILITIES :
Work with the teams based in the USA, UK and Canada to upload campaigns in the buying platform
Track campaign performance to ensure it is delivering as per the goals
Competitive reporting and analysis
Campaign set up for Digital buys
Issue campaign RO
Collect creative specifications and manage digital trafficking requirements for the Ad Ops team.
Be responsible for billing discrepancies and produce resolutions.
Update media flowcharts based on campaign flights.
Proficiency in campaign setup, including ad trafficking, targeting, and tracking implementation.
Ability to multitask and manage multiple campaigns simultaneously, while maintaining a high level of accuracy and meeting deadlines.
Coordinate with internal teams to gather campaign requirements, including targeting parameters, creative assets, and budget allocation.
Monitor and troubleshoot campaign delivery issues, ensuring timely resolution to minimize impact on campaign performance.
Continuously monitor campaign performance, including key metrics such as impressions, clicks, conversions, and return on ad spend.
Participate in departmental projects as requested.
Use systems and tools that are from the USA – MediaOcean, MediaTools etc. (the systems will be taught after you join)
QUALIFICATIONS:
Bachelor’s degree and equivalent work experience
1-2 years of Digital Marketing experience or Media planning/buying and/or Ad operations experience
Experience in any of the Adservers or DSPs like CM360, GAM, DV360, TTD, GA etc. or Media buying platforms like Prisma/MediaTools etc. would be a plus.
Strong communications and interpersonal skills to collaborate effectively with cross functional teams and partners.
Analytical mindset with the ability to derive insights from campaign data and make data-driven recommendations.
Proven ability to work independently and as part of an integrated team.
Detail-oriented, organized, conscientious, with the ability to multi-task and work well under tight deadlines in a fastpaced environment.
Expert in Excel and PowerPoint • Knowledge of HTML, JavaScript, or other web technologies is a plus
Looking forward to meeting you soon
Regards,
Chaithra Amin
HR Team

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