Rentickle | Digital Marketing Specialist | gurugram

2 months ago

gurugram, India Rentickle Full time

JOB BRIEF:


Responsibilities:-


• Design, build and maintain our social media paid campaign.

• Should be hands-on skilled in Google ads, Facebook ads, Programmatic media.

• Create, execute, and optimize campaigns end-to-end on various channels to maximize

ROAs.

• Stronghold and manage a large budget in different social channels and Google AdWords.

• Identify trends and insights and optimize spend and performance based on the insights.

• Manage and get insight about data trends, marketing analytics.

• Hands-on experience on Google analytics.

• Handled larger budget on Google AdWords /FB.

• Track and analyze social media traffic flow and provide regular internal reports.

• Attain key performance indicators such as reducing the traffic bounce rate, increasing

dwell time or improving conversion.

• Improving the usability, design, content and conversion of the relevant social media

platforms.

• Oversee a social media strategy.

• Manage the contact database and assist with lead generation and lead mining activities on

platform like LinkedIn.

• Assist with paid media like paid Google searches.

• Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and

prepare performance reports.

• Collaborate with internal stakeholders on campaign production schedules, modify activity

and notify stakeholders of relevant outcomes, fluctuations, and plans.


Experience, Skills & Qualifications:



• 1-3 years of experience in campaign management/ managing Google/Facebook ads

• Bachelor's Degree

• Excellent analytical skills

• Good communication & inter-personal skills

• Creative outlook and an eye for detail

• Ability to multi-task, work in a fast-paced start-up environment, and get-things-done.

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